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8 Inch Cake Board

Fail

The top 5 brands take 100% of clicks, so 8 Inch Cake Board is a Fail.

Flapen Score
33
33 / 100
Ranks 714 of 740 Business, Industry & Science niches · −16 vs the category median of 49
Market size
£40K/yr57K searches / yr
90-day growth
-1.0%search demand this quarter
Competition
86%top-5 click share · 4 brands · 11 sellers

Flapen Score

8 Inch Cake Board against its category

The dotted line is the Business, Industry & Science average. Past it, 8 Inch Cake Board is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 8 Inch Cake Board market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 8 Inch Cake Board 57K times last year and spent an estimated £40K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

13.7% of searches ended in a purchase last week.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £40K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
-1.0%
Conversion, latest week
13.7%
Market size, estimated
£40Ka year
Peak month
December2.1× the quietest month
Top search term
8 inch cake board29K searches a year

02 · Price

A sale here is worth £5.10.

Listings sell for £5.10 on average, from £2.91 to £7.51. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £5.10 that is £3K to £4K a year per listing.

Average price
£5.10under the $15 to $100 sweet spot
Price range
£2.91–£7.51
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
£3K–£4K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #86 within Food Service Equipment & Supplies. It carries 896 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#86in Food Service Equipment & Supplies
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
896per listing
Listings tracked
11

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top 8 Inch Cake Board products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

£0£4K£8K£12K£16K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

11

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Culpitt94%
  • SOL2%
  • PACK N TRADE Specialists in Bakery & Food Packaging2%
  • Satinara2%

Demand

8 Inch Cake Board search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 2.1×

Search terms

Top 8 Inch Cake Board search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 8 inch cake board29K/yr
  • 8 cake board8K/yr
  • 8inch cake board8K/yr
  • cake board 8 inch round8K/yr
  • 8 inch cake drum3K/yr
  • cake boards 8 inch round1K/yr

Reviews and returns

What reviews say buyers love and hate about 8 Inch Cake Board

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Thickness33%−0.10

The image shows a thicker board but these are very thin so cant be classed as a board

box is thin

Thin cake board

Quality-Overall31%−0.10

Poor quality

Rubbish quality

Really disappointed with the quality of the cake board it is literally a very thin piece of card

Smell11%−0.05

foisty smell

Value For Money11%−0.02

Waste of money so annoying

Advertised Vs Actual Product9%+0.68

Need to redo the product description

Product description incorrect

Not as described

Love

Strength29%+2.79

These are sturdy

Sturdy well made

Good value for money - sturdy

Value For Money17%−0.02

Great value

Good price

Well worth the money

Advertised Vs Actual Product17%+0.68

Just as expected

Perfect met all expectations

item as described and delivered the next day, thank you

Quality-Overall13%−0.10

Excellent quality

Good quality

Great quality

Ease Of Use8%+0.70

easy to work on

Return

1.1% Return rate 81% Fixable by listing

Size-Overall78%█▇█▇██

not as tall as expected

Thin6%▁▇▃█▂▆
Strength5%█▃▃▄▃▂
Quality-Overall5%▁███▆▅

Poor quality

Rubbish quality

Really disappointed with the quality of the cake board it is literally a very thin piece of card

Advertised Vs Actual Product2%█▁▁▄█▁

Need to redo the product description

Product description incorrect

Not as described

FAQ

Common 8 Inch Cake Board questions

Answered from the same tracked data.