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Warm White Icicle Lights Outdoor

Fail

Shoppers spend only $0 a year here, so Warm White Icicle Lights Outdoor is a Fail.

Flapen Score
18
18 / 100
Ranks 368 of 370 Lighting niches · −29 vs the category median of 47
Market size
£0/yr53K searches / yr
90-day growth
-47.3%search demand this quarter
Competition
100%top-5 click share · 3 brands · 12 sellers

Flapen Score

Warm White Icicle Lights Outdoor against its category

The dotted line is the Lighting average. Past it, Warm White Icicle Lights Outdoor is stronger. Inside it, weaker.

18Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Warm White Icicle Lights Outdoor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Warm White Icicle Lights Outdoor 53K times last year and spent an estimated £0. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 18 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -47.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
-47.3%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Peak month
December157.9× the quietest month
Top search term
warm white icicle lights11K searches a year

02 · Price

A sale here is worth £13.10.

Listings sell for £13.10 on average, from £8.93 to £20.29. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £13.10 that is £0 to £1K a year per listing.

Average price
£13.10under the $15 to $100 sweet spot
Price range
£8.93–£20.29
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
5.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #834 within String Lights. It carries 270 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
12.5%
Average rank
#834in String Lights
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
270per listing
Listings tracked
3

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Warm White Icicle Lights Outdoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£0£0£0£0101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

12

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • PAWARSO49%
  • SHATCHI31%
  • Isisyu20%

Demand

Warm White Icicle Lights Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Prime Day '26OctNovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMar

Peak months: Nov, Dec · busiest ÷ quietest = 157.9×

Search terms

Top Warm White Icicle Lights Outdoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • warm white icicle lights11K/yr
  • icicle lights indoor14K/yr
  • warm white icicle lights outdoor21K/yr
  • icicle lights outdoor warm white6K/yr

Reviews and returns

What reviews say buyers love and hate about Warm White Icicle Lights Outdoor

What buyers praise, what they complain about and why they send it back, from the reviews.

Love

Quality-Overall50%

Lovely product

Brightness/Shine/Glow25%

Versatile outdoors lights

Value For Money25%

Affordable and easy to fit

Return

5.4% Return rate 100% Fixable by listing

Color100%█▁█▁▁▁

FAQ

Common Warm White Icicle Lights Outdoor questions

Answered from the same tracked data.