Twig Lights

Shoppers searched for this 231K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -54.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months

231K

Growth, 90 days vs prior 90

-54.4%

Conversion, latest week

1.6%

Market size, estimated

£53Ka year

Peak month

November11.0× the quietest month

Top search term

twig lights62K searches a year

Listings sell for £14.90 on average, from £6.33 to £36.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £14.90 that is £1K to £4K a year per listing.

Average price

£14.90under the $15 to $100 sweet spot

Price range

£6.33–£36.34

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

£1K–£4K

Returns

2.9%of orders · Amazon United Kingdom median 0.6%

66% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 36.1% of listings are out of stock. The average listing ranks #566 within Indoor Lighting. It carries 1,540 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings

66%

Prime listings

72%

Out of stock, average day

36.1%

Average rank

#566in Indoor Lighting

Average rating

4.08 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,540per listing

Listings tracked

29

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months