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Security Light Bulb

Security Light Bulb shows low returns (1.0%), but soft demand (-49.0% this quarter) keeps it on the watch list.

Flapen Score

54
Worth a look
Market size 39Growth 1Conversion 84Competition 55Returns 95Price range 10Avg price 95Brand share 75Review moat 73Quality gap 58
This niche Category average

Is Security Light Bulb profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Security Light Bulb is a £196K/yr Amazon United Kingdom market (47K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Worth a look — 54/100.

Security Light Bulb: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -49.0% over the last 90 days and 9.3% of searches end in a purchase.

£196K

revenue / yr

Units sold / yr5K
Search volume / yr-49.0%47K
Conversion rate9.3%
Avg price£44.99

Who owns the niche?

The top 5 brands hold 60% of demand, so 40% of the market is open.

40%

open market share

Brands · sellers17 · 34
Top-5 product click share52%
Open market40%
Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement77%
New entrants (1y)7· 0 succeeded
Avg rating4.4★
Avg reviews561

Top Security Light Bulb products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

£0£20K£39K£59K£79K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

17 falling

Sellers

34

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

52%

Top 20: 98%

Open market

33%

  • TradePax22%
  • GROWS MORE12%
  • Jaenmsa11%
  • Inspired Essentials8%
  • Tomosu7%
  • PLUSHA7%

Security Light Bulb demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume47KCVR9.3%Products22Brands17Top 5 Brands60%OOS Rate6.6%Rating4.4★Reviews561Avg BSR#134
2K2KSpike '25Black Friday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 4.0×

Top Security Light Bulb search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • security light bulb13K/yr
  • r7s bulb8K/yr
  • floodlight bulb5K/yr
  • r7s5K/yr
  • r7 bulb5K/yr
  • security light bulbs outside3K/yr
  • flood light bulb3K/yr
  • security light bulbs3K/yr

What reviews say buyers love and hate about Security Light Bulb

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Value For Money24%

Good price

Quality-Overall20%

These are decent, good quality and easy to install

Brightness/Shine/Glow14%

Super Bright

Advertised Vs Actual Product14%

Works exactly as intended

Size-Overall9%

Fits perfectly

What buyers complain about

87% of reviews
Durability32%

Last no time at all

Quality-Overall18%

Trash quality

Size-Overall10%

the bulb wasn't easy to fit

Bulb Flicker/Dimming/Color10%

Cheap bulbs

Value For Money4%

Cheap

Security Light Bulb return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

75%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
65%
2Compatibility-Overall
8%
3Functionality-Overall
6%
4Bulb Flicker/Dimming/Color
6%
5Brightness/Shine/Glow
5%

Common Security Light Bulb questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Security Light Bulb 54/100 on Amazon United Kingdom — Worth a look. The niche generates £196K/yr across 22 tracked products. 0 of 7 products launched in the last 360 days are still selling. Search demand moved -49.0% over the last 90 days.
Search demand for Security Light Bulb on Amazon United Kingdom peaks in Jan–Feb–Oct–Nov–Dec, where the busiest month runs 4.0× the quietest.