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Security Light Bulb

Maybe

An estimated 1.0% of orders come back. But demand is soft, at -49.0% this quarter, so Security Light Bulb is a Maybe.

Flapen Score
54
54 / 100
Top 22% of 370 Lighting niches · +7 vs the category median of 47
Market size
£196K/yr47K searches / yr
90-day growth
-49.0%search demand this quarter
Competition
52%top-5 click share · 17 brands · 34 sellers

Flapen Score

Security Light Bulb against its category

The dotted line is the Lighting average. Past it, Security Light Bulb is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Security Light Bulb market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Security Light Bulb 47K times last year and spent an estimated £196K. The top 5 brands take 60% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 9.3% of those searches ended in a purchase.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -49.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £196K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
-49.0%
Conversion, latest week
9.3%
Market size, estimated
£196Ka year
Peak month
December4.0× the quietest month
Top search term
security light bulb13K searches a year

02 · Price

A sale here is worth £44.99.

Listings sell for £44.99 on average, from £3.01 to £882.03. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £44.99 that is £4K to £11K a year per listing.

Average price
£44.99inside the $15 to $100 sweet spot
Price range
£3.01–£882.03
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£4K–£11K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #134 within Light Bulbs. It carries 561 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
6.6%
Average rank
#134in Light Bulbs
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
561per listing
Listings tracked
22

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Security Light Bulb products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.

£0£20K£39K£59K£79K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

17 falling

Sellers

34

Est. top-5 brand share

60%

Top 20: 100%

Est. top-5 click share

52%

Top 20: 98%

Open market

33%

  • TradePax22%
  • GROWS MORE12%
  • Jaenmsa11%
  • Inspired Essentials8%
  • Tomosu7%
  • PLUSHA7%

Demand

Security Light Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Black Friday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 4.0×

Search terms

Top Security Light Bulb search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • security light bulb13K/yr
  • r7s bulb8K/yr
  • floodlight bulb5K/yr
  • r7s5K/yr
  • r7 bulb5K/yr
  • security light bulbs outside3K/yr
  • flood light bulb3K/yr
  • security light bulbs3K/yr

Reviews and returns

What reviews say buyers love and hate about Security Light Bulb

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Value For Money”
32%of negative reviews mention “Durability”
1.0%of orders come back
“Last no time at all”
A buyer, on “Durability”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Security Light Bulb questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data