Purple Fairy Lights

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £15K a year.

Searches, last 12 months

54K

Growth, 90 days vs prior 90

-15.6%

Conversion, latest week

3.7%

Market size, estimated

£15Ka year

Peak month

November5.8× the quietest month

Top search term

purple fairy lights18K searches a year

Listings sell for £7.56 on average, from £1.67 to £19.51. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £7.56 that is £0 to £756 a year per listing.

Average price

£7.56under the $15 to $100 sweet spot

Price range

£1.67–£19.51

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£756

Returns

1.7%of orders · Amazon United Kingdom median 0.6%

58% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 26.8% of listings are out of stock. The average listing ranks #297 within String Lights. It carries 2,230 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

94%

Out of stock, average day

26.8%

Average rank

#297in String Lights

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,230per listing

Listings tracked

36

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months