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Porch Light with Sensor

Maybe

The top 5 products take only 19% of clicks. But demand is soft, at -43.0% this quarter, so Porch Light with Sensor is a Maybe.

Flapen Score
54
54 / 100
Top 22% of 370 Lighting niches · +7 vs the category median of 47
Market size
£59K/yr161K searches / yr
90-day growth
-43.0%search demand this quarter
Competition
19%top-5 click share · 41 brands · 69 sellers

Flapen Score

Porch Light with Sensor against its category

The dotted line is the Lighting average. Past it, Porch Light with Sensor is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Porch Light with Sensor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Porch Light with Sensor 161K times last year and spent an estimated £59K. The top 5 brands take 43% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

1.4% of searches ended in a purchase last week.

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -43.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.

Searches, last 12 months
161K
Growth, 90 days vs prior 90
-43.0%
Conversion, latest week
1.4%
Market size, estimated
£59Ka year
Peak month
November4.1× the quietest month
Top search term
pir outdoor wall light28K searches a year

02 · Price

A sale here is worth £26.32.

Listings sell for £26.32 on average, from £9.89 to £49.22. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £26.32 that is £0 to £3K a year per listing.

Average price
£26.32inside the $15 to $100 sweet spot
Price range
£9.89–£49.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
2.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #265 within Outdoor Lighting. It carries 1,038 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
99%
Out of stock, average day
12.3%
Average rank
#265in Outdoor Lighting
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,038per listing
Listings tracked
85

04 · Newcomers

Amazon counts 5 of last year's 33 launches as successful.

33 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
33
Successful launches
5Amazon's first-year sales bar
Average brand age
40 months

Products

Top Porch Light with Sensor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

£0£1K£2K£4K£5K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

41 falling

Sellers

69

Top-5 brand share

43%

Top 20: 85%

Top-5 click share

19%

Top 20: 55%

Open market

52%

  • Kerry13%
  • EBION11%
  • YOVGQOLV9%
  • Lamomo6%
  • NBHANYUAN Lighting5%
  • vighep5%

Demand

Porch Light with Sensor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.1×

Search terms

Top Porch Light with Sensor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pir outdoor wall light28K/yr
  • porch light with motion sensor35K/yr
  • front door light with motion sensor29K/yr
  • outdoor pir wall lights10K/yr
  • outdoor wall lighting with sensor9K/yr
  • front door sensor light9K/yr
  • pir wall lights outdoor6K/yr
  • motion sensor outdoor wall lights7K/yr
  • outdoor sensor wall light5K/yr
  • front door sensor light outdoor5K/yr

Reviews and returns

What reviews say buyers love and hate about Porch Light with Sensor

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability19%−0.24

Broken

Broke

Does not last

Quality-Overall9%

Poor quality checking

Awful quality

I think its a very cheap quality build

Functionality-Overall9%−0.11

Never worked

Does not function correctly

Did not work

Brightness/Shine/Glow4%+2.87

Not as bright as the ad makes out

Not very bright

Not as bright as you think

Value For Money4%+0.45

price was very goof

this is just not worth the money

Quite expensive

Love

Brightness/Shine/Glow36%+2.87

Bright light

Nice and bright

Adjustable brightness

Quality-Overall11%

The build quality is excellent

Build quality is solid

Decent quality

Value For Money10%+0.45

Good Value

Excellent value

Great value for money

Assembly/Installation7%+0.52

Easily installed

Easy to assemble

Easy to set up

Advertised Vs Actual Product5%+0.24

As advertised

Better than Expected

As described

Return

2.2% Return rate 33% Fixable by listing

Size-Overall22%▄▆▇█▇▇

Much smaller

wasnt the right fit

slightly bigger than expected

Functionality-Overall19%█▇▆▄▆▅

Never worked

Does not function correctly

Did not work

Defective Material/Parts9%▇▅█▆▆▆
Brightness/Shine/Glow9%▆▇▇█▇▆

Not as bright as the ad makes out

Not very bright

Not as bright as you think

Compatibility-Overall4%█▇▆▅▆▆

FAQ

Common Porch Light with Sensor questions

Answered from the same tracked data.