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Plug in Uplighters Indoor

Maybe

The top 5 brands take only 44% of clicks. But demand is soft, at -48.6% this quarter, so Plug in Uplighters Indoor is a Maybe.

Flapen Score
51
51 / 100
Top 32% of 370 Lighting niches · +4 vs the category median of 47
Market size
£47K/yr147K searches / yr
90-day growth
-48.6%search demand this quarter
Competition
27%top-5 click share · 40 brands · 81 sellers

Flapen Score

Plug in Uplighters Indoor against its category

The dotted line is the Lighting average. Past it, Plug in Uplighters Indoor is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plug in Uplighters Indoor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Plug in Uplighters Indoor 147K times last year and spent an estimated £47K. The top 5 brands take 44% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

1.8% of searches ended in a purchase last week.

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -48.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £47K a year.

Searches, last 12 months
147K
Growth, 90 days vs prior 90
-48.6%
Conversion, latest week
1.8%
Market size, estimated
£47Ka year
Top search term
plug in wall lights for bedroom27K searches a year

02 · Price

A sale here is worth £17.44.

Listings sell for £17.44 on average, from £4.00 to £62.91. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £17.44 that is £0 to £2K a year per listing.

Average price
£17.44inside the $15 to $100 sweet spot
Price range
£4.00–£62.91
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 13.4% of listings are out of stock. The average listing ranks #247 within Indoor Lighting. It carries 325 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
91%
Out of stock, average day
13.4%
Average rank
#247in Indoor Lighting
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
325per listing
Listings tracked
70

04 · Newcomers

Amazon counts 4 of last year's 22 launches as successful.

22 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
4Amazon's first-year sales bar
Average brand age
31 months

Products

Top Plug in Uplighters Indoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

£0£948£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

40 falling

Sellers

81

Top-5 brand share

44%

Top 20: 86%

Top-5 click share

27%

Top 20: 66%

Open market

49%

  • LOHAS-LED12%
  • TaFiCo11%
  • Auraglow8%
  • Dehobo7%
  • Fibrdoo7%
  • Glowlit6%

Demand

Plug in Uplighters Indoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '26NovDecJanFebMarAprMayJunJul

Peak months: Mar · busiest ÷ quietest = 2.1× · 10 of 12 months tracked

Search terms

Top Plug in Uplighters Indoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plug in wall lights for bedroom27K/yr
  • plug in wall lamp14K/yr
  • plug in uplighters indoor16K/yr
  • plug in spot lights7K/yr
  • wall light plug in8K/yr
  • plug in wall sconce8K/yr
  • wall lights plug in7K/yr
  • wall lamp plug in6K/yr
  • wall light with plug8K/yr
  • plug in spot lights for indoors8K/yr

Reviews and returns

What reviews say buyers love and hate about Plug in Uplighters Indoor

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability16%−0.20

Broke after a month

broke very quickly

Broke after a week

Brightness/Shine/Glow15%+2.54

Very dim light

Its not super bright

Light does not work

Quality-Overall10%−0.02

Bad quality

Not reliable quality

Cheap rubbish

Functionality-Overall7%−0.09

But the dimmer doesnt work

It won't turn on straight away

Didnt work

Size-Overall5%−0.01

it some times doesnt fit quite right for some reason

Bit small

Does not fit into normal plug

Love

Brightness/Shine/Glow43%+2.54

Bright light

Nice and bright

Nice glow

Quality-Overall10%−0.02

The build quality is excellent

Excellent product really well made

Amazing quality

Value For Money9%+0.63

Excellent value

Cheap price

Great purchase

Advertised Vs Actual Product5%+0.30

As advertised

As described

Exactly what I wanted

Ease Of Use4%+0.32

Easy to use

which is handy

easy to use - just plug in and press a button

Return

2.4% Return rate 22% Fixable by listing

Brightness/Shine/Glow24%█▆▅▅▄▆

Very dim light

Its not super bright

Light does not work

Functionality-Overall21%▆████▇

But the dimmer doesnt work

It won't turn on straight away

Didnt work

Defective Material/Parts9%█▇▅▇▆▆
Size-Overall9%▄▅▆██▅

it some times doesnt fit quite right for some reason

Bit small

Does not fit into normal plug

Color7%▄▆█▄▇▇

Black lead

1 doesn't change colour

Maybe I picked the wrong colour

FAQ

Common Plug in Uplighters Indoor questions

Answered from the same tracked data.