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Pergola Lights

Maybe

Products sell for $21.80 on average, inside the sweet spot. But shoppers spend an estimated $64K a year here, so Pergola Lights is a Maybe.

Flapen Score
59
59 / 100
Top 9% of 370 Lighting niches · +12 vs the category median of 47
Market size
£64K/yr116K searches / yr
90-day growth
+39.7%search demand this quarter
Competition
49%top-5 click share · 23 brands · 28 sellers

Flapen Score

Pergola Lights against its category

The dotted line is the Lighting average. Past it, Pergola Lights is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pergola Lights market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pergola Lights 116K times last year and spent an estimated £64K. The top 5 brands take 52% of clicks. Demand peaks in Apr–May. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +39.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.

Searches, last 12 months
116K
Growth, 90 days vs prior 90
+39.7%
Conversion, latest week
2.5%
Market size, estimated
£64Ka year
Peak month
May3.3× the quietest month
Top search term
pergola lights35K searches a year

02 · Price

A sale here is worth £21.80.

Listings sell for £21.80 on average, from £8.86 to £63.29. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £21.80 that is £0 to £2K a year per listing.

Average price
£21.80inside the $15 to $100 sweet spot
Price range
£8.86–£63.29
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 15.9% of listings are out of stock. The average listing ranks #174 within String Lights. It carries 525 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
96%
Out of stock, average day
15.9%
Average rank
#174in String Lights
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
525per listing
Listings tracked
28

04 · Newcomers

10 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
10Amazon's first-year sales bar
Average brand age
35 months

Products

Top Pergola Lights products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£10K£13K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 falling

Sellers

28

Est. top-5 brand share

52%

Top 20: 97%

Est. top-5 click share

49%

Top 20: 91%

Open market

42%

  • Warlisou20%
  • Roravilila10%
  • ZOTOYI8%
  • EVXFG8%
  • GPATIO7%
  • YRATERVSR7%

Demand

Pergola Lights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 3.3×

Search terms

Top Pergola Lights search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • pergola lights35K/yr
  • outdoor bulb lights12K/yr
  • garden festoon lights mains powered8K/yr
  • patio lights mains powered9K/yr
  • festoon lighting7K/yr
  • garden bulb lights5K/yr
  • festoon6K/yr
  • garden lighting mains powered6K/yr
  • garden lights electric6K/yr
  • outdoor led string lights4K/yr

Reviews and returns

What reviews say buyers love and hate about Pergola Lights

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Brightness/Shine/Glow”
16%of negative reviews mention “Durability”
1.6%of orders come back
“Don't last”
A buyer, on “Durability”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pergola Lights questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data