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59

pergola lights

Worth a look

Shows a sweet-spot price point ($21.80 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 16Growth 62Conversion 32Competition 59Returns 83Price range 86Avg price 92Brand share 83Review moat 74Quality gap 57

Avg price

Great£21.80

avg listing price — sweet spot $15–$100

Price range

Great£8.86–£63.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great52%

top-5 brand share — no brand owns this niche

Returns

Great1.6%

return rate — above 5% kills the launch gate

Review moat

Good524.96

avg incumbent reviews — the moat a new listing must climb

Growth

Good+39.7%

90-day search growth — must beat 0% to launch

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad£64K

£64K/yr · 116K searches

According to Flapen's Amazon United Kingdom niche tracking, pergola lights is a £64K/yr Amazon United Kingdom market (116K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 59/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

pergola lights market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
£55K–£65K
units × avg price
Conversion rate
2.5%
Avg BSR
#174
Page quality
0%
Prime
96%
Sponsored
100%
Out of stock
15.9%
Avg brand age
35 months
Avg seller age
188 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

23 falling

Sellers

28

Top-5 brand share

52%

Top 20: 97%

Top-5 click share

49%

Top 20: 91%

Open market

42%

  • Warlisou20%
  • Roravilila10%
  • ZOTOYI8%
  • EVXFG8%
  • GPATIO7%
  • YRATERVSR7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +39.7% search growth over the last 90 days.
4K3KSpike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 3.3×

Top pergola lights search terms

  • pergola lights35K/yr
  • outdoor bulb lights12K/yr
  • garden festoon lights mains powered8K/yr
  • patio lights mains powered9K/yr
  • festoon lighting7K/yr
  • garden bulb lights5K/yr
  • festoon6K/yr
  • garden lighting mains powered6K/yr
  • garden lights electric6K/yr
  • outdoor led string lights4K/yr
All search terms

Top pergola lights products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£3K10%£6K15%£10K20%£13K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about pergola lights

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow35%

“Nice and bright”

Quality-Overall15%

“Good quality lighting”

Value For Money9%

“Worth of money”

Remote Control7%

“Remote control is handy”

Assembly/Installation4%

“easy to configure”

Advertised Vs Actual Product3%

“As advertised”

Weather Proof3%

“weather-resistant”

Durability3%

“the materials are all durable”

Design-Overall2%

“the look great”

Size-Overall2%

“All works and simple to fit”

What buyers complain about

Durability16%

“Don't last”

Quality-Overall11%

“Poor Quality”

Functionality-Overall8%

“did not function”

Water Resistance7%

“Questionable water resistance”

Advertised Vs Actual Product6%

“what it says on description is not what you get”

Size-Overall6%

“Thought they would be Bigger”

Brightness/Shine/Glow3%

“as the bulbs go along the initial 30m they decline in brightness with the last few not being on at all”

Value For Money3%

“now theyre half the price of what I paid for them”

Rusts/Corrodes3%

“Quite a lot of corrosion in the bulb sockets”

Remote Control2%

“The remote wasn't in the box”

Top return reasons

Size-Overall25%
Functionality-Overall15%
Brightness/Shine/Glow10%
Compatibility-Overall9%
Defective Material/Parts7%
Connectivity-Overall6%
Socket/Port/Plug4%
Quality-Overall4%
Advertised Vs Actual Product3%
Color3%

Common questions

Is pergola lights profitable to sell on Amazon United Kingdom?
The niche generates £64K/yr across 28 tracked products. 10 of 13 products launched in the last 360 days are still selling. 90-day search growth is +39.7%. Flapen's verdict: Worth a look (59/100).
How competitive is the pergola lights niche?
23 brands and 28 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 52% of demand.
What do buyers complain about in pergola lights?
Top complaints mined from reviews: Durability, Quality-Overall, Functionality-Overall. The return rate is 1.6%.
When does demand for pergola lights peak?
Demand peaks in Apr–May; the busiest month runs 3.3× the quietest.
What does it cost to enter the pergola lights niche?
Listings span £8.86–£63.29; the average listing price is £21.80 (sweet spot $15–$100). The average incumbent carries 525 reviews — the moat a new listing must climb.