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Parasol Lights

Maybe

Search demand grew +457.5% this quarter. But shoppers spend an estimated $60K a year here, so Parasol Lights is a Maybe.

Filters Trending
Flapen Score
55
55 / 100
Top 20% of 370 Lighting niches · +8 vs the category median of 47
Market size
£60K/yr136K searches / yr
90-day growth
+457.5%search demand this quarter
Competition
68%top-5 click share · 14 brands · 67 sellers

Flapen Score

Parasol Lights against its category

The dotted line is the Lighting average. Past it, Parasol Lights is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Parasol Lights market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Parasol Lights 136K times last year and spent an estimated £60K. The top 5 brands take 81% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +457.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.

Searches, last 12 months
136K
Growth, 90 days vs prior 90
+457.5%
Conversion, latest week
3.7%
Market size, estimated
£60Ka year
Peak month
May46.7× the quietest month
Top search term
parasol lights65K searches a year

02 · Price

A sale here is worth £11.96.

Listings sell for £11.96 on average, from £7.73 to £20.22. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £11.96 that is £3K to £6K a year per listing.

Average price
£11.96under the $15 to $100 sweet spot
Price range
£7.73–£20.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #80 within Outdoor Lighting. It carries 4,051 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
81%
Out of stock, average day
1.7%
Average rank
#80in Outdoor Lighting
Average rating
4.09 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,051per listing
Listings tracked
16

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Parasol Lights products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

67

Est. top-5 brand share

81%

Top 20: 100%

Est. top-5 click share

68%

Top 20: 100%

Open market

16%

  • Eletorot25%
  • OYOCO23%
  • CHEYLIZI17%
  • ANGMLN8%
  • Lorrtta8%
  • Lights4fun3%
  • Open — no brand owns it (8 brands, 16%)

Demand

Parasol Lights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 46.7×

Search terms

Top Parasol Lights search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • parasol lights65K/yr
  • parasol lights solar12K/yr
  • parasol light8K/yr
  • solar parasol lights6K/yr
  • umbrella lights9K/yr
  • parasol lights solar powered7K/yr
  • parasol solar lights5K/yr
  • umbrella lights outdoor4K/yr
  • garden parasol lights4K/yr
  • parasol lights battery powered4K/yr

Reviews and returns

What reviews say buyers love and hate about Parasol Lights

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Brightness/Shine/Glow”
13%of negative reviews mention “Size-Overall”
0.8%of orders come back
“and the ties are tiny”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Parasol Lights questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data