Orange Fairy Lights

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.

Searches, last 12 months

87K

Growth, 90 days vs prior 90

-8.2%

Conversion, latest week

2.7%

Market size, estimated

£16Ka year

Peak month

October17.7× the quietest month

Top search term

orange fairy lights27K searches a year

Listings sell for £7.04 on average, from £2.76 to £24.93. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £7.04 that is £704 to £2K a year per listing.

Average price

£7.04under the $15 to $100 sweet spot

Price range

£2.76–£24.93

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£704–£2K

Returns

1.5%of orders · Amazon United Kingdom median 0.6%

73% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 31.1% of listings are out of stock. The average listing ranks #294 within String Lights. It carries 693 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

92%

Out of stock, average day

31.1%

Average rank

#294in String Lights

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

693per listing

Listings tracked

26

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months