Northern Lights

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -50.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.

Searches, last 12 months

65K

Growth, 90 days vs prior 90

-50.1%

Conversion, latest week

5.2%

Market size, estimated

£65Ka year

Top search term

northern lights24K searches a year

Listings sell for £19.13 on average, from £11.75 to £28.21. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £19.13 that is £2K to £5K a year per listing.

Average price

£19.13inside the $15 to $100 sweet spot

Price range

£11.75–£28.21

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

£2K–£5K

Returns

2.2%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #42 within Indoor Lighting. It carries 1,665 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

13.7%

Average rank

#42in Indoor Lighting

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,665per listing

Listings tracked

8

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

23 months