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Motion Sensor Lights Indoor Plug in

Fail

Prices span $4.00–$14.47, mostly outside the sweet spot, so Motion Sensor Lights Indoor Plug in is a Fail.

Flapen Score
37
37 / 100
Ranks 300 of 370 Lighting niches · −10 vs the category median of 47
Market size
£103K/yr163K searches / yr
90-day growth
-41.4%search demand this quarter
Competition
58%top-5 click share · 11 brands · 20 sellers

Flapen Score

Motion Sensor Lights Indoor Plug in against its category

The dotted line is the Lighting average. Past it, Motion Sensor Lights Indoor Plug in is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Motion Sensor Lights Indoor Plug in market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Motion Sensor Lights Indoor Plug in 163K times last year and spent an estimated £103K. The top 5 brands take 82% of clicks. Demand peaks in Jan–Oct–Nov. Flapen scores it 37 out of 100, a Fail.

01 · Demand

6.4% of searches ended in a purchase last week.

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -41.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £103K a year.

Searches, last 12 months
163K
Growth, 90 days vs prior 90
-41.4%
Conversion, latest week
6.4%
Market size, estimated
£103Ka year
Peak month
October3.1× the quietest month
Top search term
plug in motion sensor light26K searches a year

02 · Price

A sale here is worth £9.89.

Listings sell for £9.89 on average, from £4.00 to £14.47. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £9.89 that is £2K to £5K a year per listing.

Average price
£9.89under the $15 to $100 sweet spot
Price range
£4.00–£14.47
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£2K–£5K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #72 within Indoor Lighting. It carries 1,464 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
9.4%
Average rank
#72in Indoor Lighting
Average rating
4.59 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,464per listing
Listings tracked
21

04 · Newcomers

Amazon counts 4 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
35 months

Products

Top Motion Sensor Lights Indoor Plug in products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

£0£10K£21K£31K£41K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

20

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

58%

Top 20: 99%

Open market

13%

  • Suright33%
  • Lyridz21%
  • LOHAS-LED17%
  • AUVON6%
  • SuglanBee5%
  • Auraglow5%
  • Open — no brand owns it (5 brands, 13%)

Demand

Motion Sensor Lights Indoor Plug in search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov · busiest ÷ quietest = 3.1×

Search terms

Top Motion Sensor Lights Indoor Plug in search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plug in motion sensor light26K/yr
  • plug in sensor lights for hallway19K/yr
  • motion sensor lights indoor plug in19K/yr
  • motion sensor plug in night light10K/yr
  • plug in sensor light10K/yr
  • motion sensor night light plug in11K/yr
  • plug in night light motion sensor15K/yr
  • plug in motion sensor night light10K/yr
  • night light plug in wall motion sensor11K/yr
  • motion sensor lights indoor plug in wall4K/yr

Reviews and returns

What reviews say buyers love and hate about Motion Sensor Lights Indoor Plug in

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability19%−0.16

Broke after a month

broke very quickly

Broke after a week

Brightness/Shine/Glow19%+2.47

Far too bright

Its not super bright

Not as bright as I expected

Functionality-Overall11%−0.10

But the dimmer doesnt work

Didnt work properly

Didnt work

Quality-Overall9%

Bad quality

Not reliable quality

Cheap rubbish

Size-Overall5%−0.01

Bit small

This one is somewhat larger than some

not fit for purpose

Love

Brightness/Shine/Glow43%+2.47

Really bright

Bright light

Bright light

Value For Money11%+0.55

Good value for money

Good value for money

Good for the money

Quality-Overall10%

Excellent product really well made

Excellent product

Quality great light

Advertised Vs Actual Product7%+0.36

As advertised

As described

Exactly what I wanted

Ease Of Use4%+0.17

Easy to use

Very easy to use - just plug it in

easy to use - just plug in and press a button

Return

1.6% Return rate 9% Fixable by listing

Brightness/Shine/Glow34%█▇▇▅▆█

Far too bright

Its not super bright

Not as bright as I expected

Functionality-Overall28%▅▆▆█▆▅

But the dimmer doesnt work

Didnt work properly

Didnt work

Defective Material/Parts10%▆▇▃▅█▇

Defective

Item does not work

One light doesnt work

Size-Overall6%▃▆██▇▅

Bit small

This one is somewhat larger than some

not fit for purpose

Socket/Port/Plug4%▄█▅▅▄▁

Does not fit into normal plug

Doesnt plug in

now one has suddenly stopped working in most sockets

FAQ

Common Motion Sensor Lights Indoor Plug in questions

Answered from the same tracked data.