motion sensor lights indoor plug in
Skip itPrices mostly outside the sweet spot ($4.00–$14.47) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Review moat
Good1,463.9avg incumbent reviews — the moat a new listing must climb
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Avg price
Okay£9.89avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay£103K£103K/yr · 163K searches
Growth
Bad-41.4%90-day search growth — must beat 0% to launch
Price range
Bad£4.00–£14.47cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, motion sensor lights indoor plug in is a £103K/yr Amazon United Kingdom market (163K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jan–Oct–Nov. Verdict: Skip it — 37/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
motion sensor lights indoor plug in market data
- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- £99K–£124K
- units × avg price
- Conversion rate
- 6.4%
- Avg BSR
- #72
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 9.4%
- Avg brand age
- 35 months
- Avg seller age
- 183 days
Competition & brand share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
20
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
58%
Top 20: 99%
Open market
13%
- Suright33%
- Lyridz21%
- LOHAS-LED17%
- AUVON6%
- SuglanBee5%
- Auraglow5%
- Open — no brand owns it (5 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -41.4% search growth over the last 90 days.Peak months: Jan, Oct, Nov · busiest ÷ quietest = 3.1×
Top motion sensor lights indoor plug in search terms
- plug in motion sensor light26K/yr
- plug in sensor lights for hallway19K/yr
- motion sensor lights indoor plug in19K/yr
- motion sensor plug in night light10K/yr
- plug in sensor light10K/yr
- motion sensor night light plug in11K/yr
- plug in night light motion sensor15K/yr
- plug in motion sensor night light10K/yr
- night light plug in wall motion sensor11K/yr
- motion sensor lights indoor plug in wall4K/yr
Top motion sensor lights indoor plug in products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Night Light Plug in Wall with Motion Sensor and Dusk to Dawn Sensor
Suright£11.744.5★310 rev
Lyridz Night Light Plug in Wall (2Pack) LED Motion Sensor Lights Indoor Dimmable Warm White Night Light with Auto/On/Off Mode for Nursery Kids Childrens Room Bedroom Stairs Hallway Corridor
Lyridz£10.794.7★1,660 rev
LOHAS-LED Motion Sensor Night Light Motion Sensor Lights Indoor Warm White
LOHAS-LED£8.034.5★958 rev
2 Pack Plug in Night Light with Motion Sensor Dimmable LED 2700K Warm
Suright£11.044.6★243 rev
![Lyridz Motion Sensor Lights Indoor with Up-and-Down Glowing Dimmable Night Light Plug in Wall Warm White [1 Pack] Movement Sensor Light Auto 60s/120s Off for Hallway Bathroom Stairway Corridor](https://m.media-amazon.com/images/I/31h-GtF0B3L.jpg)
Lyridz Motion Sensor Lights Indoor with Up-and-Down Glowing Dimmable Night Light Plug in Wall Warm White [1 Pack] Movement Sensor Light Auto 60s/120s Off for Hallway Bathroom Stairway Corridor
Lyridz£8.094.7★490 rev
Newest
by launch date
Night Light Plug in Wall 2 Pack Radar Motion Sensor Lights Indoor Backlit with Touch Control & 5 Brightness 2700K Warm White Auto/On/Off Nightlights for Basement Landing Bathroom
Suright£11.3227 rev
2 Pack Night Light Plug in Wall Dimmable LED Night Light with Dusk to
Suright£6.7931 rev
SuglanBee Night Light Plug in Wall with Motion Sensor & Dusk to Dawn Sensor
SuglanBee£8.5283 rev
SuglanBee Night Light Plug in Wall with Motion Sensor & Dusk to Dawn Sensor
SuglanBee£12.7783 rev
SuglanBee Night Light Plug in Wall with Motion Sensor & Dusk to Dawn Sensor
SuglanBee£9.1083 rev
Trending
90-day click momentumNight Light Plug in Wall 2 Pack Radar Motion Sensor Lights Indoor Backlit with Touch Control & 5 Brightness 2700K Warm White Auto/On/Off Nightlights for Basement Landing Bathroom
Suright£11.324.8★
2 Pack Night Light Plug in Wall Dimmable LED Night Light with Dusk to
Suright£6.794.8★
SuglanBee Night Light Plug in Wall with Motion Sensor & Dusk to Dawn Sensor
SuglanBee£12.774.8★
SuglanBee Night Light Plug in Wall with Motion Sensor & Dusk to Dawn Sensor
SuglanBee£8.524.8★
ANOPU 2 Pack Plug-in Motion Sensor Night Light - 3 Colours Dimmable Indoors Suitable for Hallway Bedroom Kids Stairs Kitchen
ANOPU£10.494.6★
What buyers say about motion sensor lights indoor plug in
What buyers praise and complain about, mined from review topics.What buyers love
“Really bright”
“Good value for money”
“Excellent product really well made”
“As advertised”
“Easy to use”
“Slim design”
“The auto function works really effectively”
“Perfect for when the kids get up in the night”
“its very strong”
“Adjustable”
What buyers complain about
“Broke after a month”
“Far too bright”
“But the dimmer doesnt work”
“Bad quality”
“Bit small”
“a bit pricey for what it is”
“Does not fit into normal plug”
“Defective”
“Would not buy - almost caused a fire”
“devices throughout the house lose their connection entirely”
Top return reasons
Common questions
- Is motion sensor lights indoor plug in profitable to sell on Amazon United Kingdom?
- The niche generates £103K/yr across 21 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is -41.4%. Flapen's verdict: Skip it (37/100).
- How competitive is the motion sensor lights indoor plug in niche?
- 11 brands and 20 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in motion sensor lights indoor plug in?
- Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Functionality-Overall. The return rate is 1.6%.
- When does demand for motion sensor lights indoor plug in peak?
- Demand peaks in Jan–Oct–Nov; the busiest month runs 3.1× the quietest.
- What does it cost to enter the motion sensor lights indoor plug in niche?
- Listings span £4.00–£14.47; the average listing price is £9.89 (sweet spot $15–$100). The average incumbent carries 1,464 reviews — the moat a new listing must climb.