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motion sensor light bulb

Skip it

Prices mostly outside the sweet spot ($6.40–$13.23) — this niche doesn't clear our bar today.

Market size 6Growth 2Conversion 51Competition 20Returns 36Price range 0Avg price 30Brand share 33Review moat 64Quality gap 73

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good927.17

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.1%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Avg price

Okay£9.65

avg listing price — sweet spot $15–$100

Competition

Bad76%

top-5 click share — a locked-up shelf

Market size

Bad£25K

£25K/yr · 64K searches

Growth

Bad-45.9%

90-day search growth — must beat 0% to launch

Price range

Bad£6.40–£13.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, motion sensor light bulb is a £25K/yr Amazon United Kingdom market (64K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Skip it — 28/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

motion sensor light bulb market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
£29K–£39K
units × avg price
Conversion rate
4.1%
Avg BSR
#874
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
22.3%
Avg brand age
44 months
Avg seller age
175 days

Competition & brand share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 falling

Sellers

13

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

10%

  • Boxlood39%
  • Powstro17%
  • ZONJIE13%
  • MSC10%
  • Caldarax6%
  • Akynite5%
  • Open — no brand owns it (3 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 78 weeks — -45.9% search growth over the last 90 days.
2K2KPrime Day '25Spike '25Black Friday '25FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 3.8×

Top motion sensor light bulb search terms

  • motion sensor light bulb15K/yr
  • motion sensor bulb9K/yr
  • motion sensor led light bulb7K/yr
  • sensor light bulb6K/yr
  • sensor bulbs for indoors4K/yr
  • motion sensor light bulbs4K/yr
  • motion sensor bulbs indoor4K/yr
  • sensor bulb4K/yr
  • pir light bulb4K/yr
  • pir bulb4K/yr
All search terms

Top motion sensor light bulb products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£3K20%£5K30%£8K40%£10K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about motion sensor light bulb

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow27%

“Good brightness”

Value For Money18%

“Saves money”

Quality-Overall16%

“Good quality bulbs”

Advertised Vs Actual Product7%

“Better than expected”

Efficiency6%

“Product works well”

Suitable For Indoor5%

“Ideal for bathrooms”

Assembly/Installation4%

“Easy to install”

Durability3%

“use for over 10 years”

Color2%

“I love cool white”

Security2%

“Good safety device”

What buyers complain about

Durability30%

“After a few months one of them stopped working”

Functionality-Overall29%

“One didn't turn on at all”

Value For Money11%

“Good bit expense”

Quality-Overall11%

“Do not buy total garbage”

Size-Overall5%

“Not fit for purpose”

Defective Material/Parts4%

“Bulb is not working”

Bulb Flicker/Dimming/Color4%

“Bulb gone”

Advertised Vs Actual Product1%

“Does not work as advertised”

Top return reasons

Functionality-Overall31%
Size-Overall24%
Brightness/Shine/Glow10%
Compatibility-Overall9%
Bulb Flicker/Dimming/Color7%
Advertised Vs Actual Product4%
Durability3%
Color3%
Defective Material/Parts2%
Connectivity-Overall2%

Common questions

Is motion sensor light bulb profitable to sell on Amazon United Kingdom?
The niche generates £25K/yr across 12 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -45.9%. Flapen's verdict: Skip it (28/100).
How competitive is the motion sensor light bulb niche?
9 brands and 13 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in motion sensor light bulb?
Top complaints mined from reviews: Durability, Functionality-Overall, Value For Money. The return rate is 4.1%.
When does demand for motion sensor light bulb peak?
Demand peaks in Jan–Feb–Oct–Nov–Dec; the busiest month runs 3.8× the quietest.
What does it cost to enter the motion sensor light bulb niche?
Listings span £6.40–£13.23; the average listing price is £9.65 (sweet spot $15–$100). The average incumbent carries 927 reviews — the moat a new listing must climb.