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Minecraft Lantern

Fail

Shoppers spend only $16K a year here, so Minecraft Lantern is a Fail.

Flapen Score
43
43 / 100
Ranks 227 of 370 Lighting niches · −4 vs the category median of 47
Market size
£16K/yr34K searches / yr
90-day growth
-25.0%search demand this quarter
Competition
76%top-5 click share · 11 brands · 16 sellers

Flapen Score

Minecraft Lantern against its category

The dotted line is the Lighting average. Past it, Minecraft Lantern is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Minecraft Lantern market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Minecraft Lantern 34K times last year and spent an estimated £16K. The top 5 brands take 76% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
-25.0%
Conversion, latest week
3.4%
Market size, estimated
£16Ka year
Top search term
minecraft lantern25K searches a year

02 · Price

A sale here is worth £13.81.

Listings sell for £13.81 on average, from £10.92 to £22.78. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £13.81 that is £0 to £1K a year per listing.

Average price
£13.81under the $15 to $100 sweet spot
Price range
£10.92–£22.78
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.3% of listings are out of stock. The average listing ranks #932 within Indoor Lighting. It carries 12 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
25.3%
Average rank
#932in Indoor Lighting
Average rating
4.29 starsAmazon United Kingdom average 4.36 stars
Average reviews
12per listing
Listings tracked
12

04 · Newcomers

Amazon counts 0 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
17 months

Products

Top Minecraft Lantern products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

£0£2K£3K£5K£6K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11

Sellers

16

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

18%

  • CJBIN25%
  • Gobesty16%
  • Aslanka13%
  • SGZIOO12%
  • Nzkeuf9%
  • Hojalis6%

Demand

Minecraft Lantern search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KDecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 8.7× · 8 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Minecraft Lantern

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Defective Material/Parts25%−0.14

Item does not work

Functionality-Overall25%−0.14

Does not work

Item does not work

Battery Life17%−0.01

Battery life isnt the greatest so dropped a star for that

Love

Brightness/Shine/Glow27%−0.24

Fantastic light

it goes quite bright

Fun light

Quality-Overall20%+2.15

good quality fast delivery

Build quality is good. The lamp has a fully plastic design but looks authentic and gives off a nice warm glow.

Build quality is good

Mounting13%−0.01

Easy to mount on the wall too

can screw into the wall so overall really good

Color10%+1.15

Colour changing and it just reminds him of minecraft

I do much prefer the brown/grey version which is a more accurate reproduction of the one found in the games

The range of colours is good so adds a bit more fun to a room

Gifting Purpose6%+0.66

I was great birthday present

Return

0.7% Return rate 9% Fixable by listing

Charging30%▁█▆▅▁▁
Durability19%▆▁▁▁██
Quality-Overall13%▂▁▃▅█▁
Adhesion/Stickiness8%█▁▁▁▁▁
Size-Overall6%

FAQ

Common Minecraft Lantern questions

Answered from the same tracked data.