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Marvel Light

Fail

Shoppers spend only $9K a year here, so Marvel Light is a Fail.

Flapen Score
42
42 / 100
Ranks 238 of 370 Lighting niches · −5 vs the category median of 47
Market size
£9K/yr42K searches / yr
90-day growth
-45.3%search demand this quarter
Competition
45%top-5 click share · 14 brands · 68 sellers

Flapen Score

Marvel Light against its category

The dotted line is the Lighting average. Past it, Marvel Light is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Marvel Light market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Marvel Light 42K times last year and spent an estimated £9K. The top 5 brands take 71% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -45.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £9K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
-45.3%
Conversion, latest week
1.1%
Market size, estimated
£9Ka year
Peak month
December4.0× the quietest month
Top search term
marvel lamp9K searches a year

02 · Price

A sale here is worth £19.67.

Listings sell for £19.67 on average, from £8.95 to £36.67. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £19.67 that is £0 to £2K a year per listing.

Average price
£19.67inside the $15 to $100 sweet spot
Price range
£8.95–£36.67
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #410 within Indoor Lighting. It carries 569 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
93%
Out of stock, average day
3.6%
Average rank
#410in Indoor Lighting
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
569per listing
Listings tracked
28

04 · Newcomers

Amazon counts 1 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Marvel Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

£0£275£551£826£1K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

14 flat

Sellers

68

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

45%

Top 20: 88%

Open market

23%

  • Paladone35%
  • 3DLightFX12%
  • PXXGOGO10%
  • LOUHH7%
  • Menkind7%
  • Marvel6%

Demand

Marvel Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.0×

Search terms

Top Marvel Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • marvel lamp9K/yr
  • marvel light10K/yr
  • marvel wall light4K/yr
  • marvel night light4K/yr
  • marvel lights4K/yr
  • marvel wall lights7K/yr
  • hulk light2K/yr
  • iron man light3K/yr

Reviews and returns

What reviews say buyers love and hate about Marvel Light

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging13%−0.11

When is charging the light doesn't work

won't work if they're charging

Does not recharge

Brightness/Shine/Glow13%+1.88

Not much light for a light

not bright

the lights are not very bright

Value For Money10%−0.05

Quite expensive

A little high on the price point for what it is

overpriced

Battery Inclusion7%−0.15

No battery included

Batteries not included

Size-Overall7%−0.02

Smaller than expected

The cowl is tiny

Its not as big as youd think

Love

Brightness/Shine/Glow28%+1.88

Lights up bright

Great light

Very bright

Design-Overall8%−0.16

Design was cool

eye catching design that stands out right away

Overall, its very well constructed, with good attention to detail

Quality-Overall8%+0.37

The build quality feels solid and sturdy, giving it a premium feel rather than looking like a basic novelty item

Fabulous product

Great quality replica

Gifting Purpose7%+0.52

Perfect gift

Wonderful, unusual gifts

A birthday gift

Color5%+0.25

Nice colours

The multi-color feature is stunning

the multi-colour options are a nice touch

Return

1.6% Return rate 24% Fixable by listing

Brightness/Shine/Glow14%▆▅▅▂▅█

Not much light for a light

not bright

the lights are not very bright

Functionality-Overall11%▂▇▃▅▂█
Charging10%▆▃█▇▅▆

When is charging the light doesn't work

won't work if they're charging

Does not recharge

Size-Overall9%▆▁▆█▁▁

Smaller than expected

The cowl is tiny

Its not as big as youd think

Advertised Vs Actual Product9%▁▁▇▃█▁

FAQ

Common Marvel Light questions

Answered from the same tracked data.