How competitive is the Lightbulbs Bayonet Fitting niche on Amazon United Kingdom?

8 brands and 16 sellers compete in Lightbulbs Bayonet Fitting on Amazon United Kingdom. The top 5 Lightbulbs Bayonet Fitting products take 78% of clicks and its top 5 brands hold 93% of demand.

What do buyers complain about in Lightbulbs Bayonet Fitting?

Lightbulbs Bayonet Fitting buyers on Amazon United Kingdom complain most about Durability, Brightness/Shine/Glow, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 1.0%.

What does it cost to enter the Lightbulbs Bayonet Fitting niche?

Lightbulbs Bayonet Fitting sells for £7.43 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £4.87–£11.19. The average incumbent carries 2,506 reviews — the moat a new listing must climb.

Lightbulbs Bayonet Fitting

prices mostly outside the sweet spot ($4.87–$11.19) — Lightbulbs Bayonet Fitting doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Lightbulbs Bayonet Fitting profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Lightbulbs Bayonet Fitting is a £52K/yr Amazon United Kingdom market (47K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 32/100.

Lightbulbs Bayonet Fitting: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -48.6% over the last 90 days and 14.8% of searches end in a purchase.

£52K

revenue / yr

Units sold / yr6K

Search volume / yr-48.6%47K

Conversion rate14.8%

Avg price£7.43

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

open market share

Brands · sellers8 · 16

Top-5 product click share78%

Open market7%

Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 12 products

Top Lightbulbs Bayonet Fitting products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Lepro B22 Bayonet Light Bulb 8.5W = 60W 806lm Warm White 2700K 6 Pack

Price: £7.22
Rating: 4.6/5
Reviews: 9,168
Age: 6y ago

Lepro Bayonet Light Bulb 8.5W=60W 806lm Warm White 2700K Pack of 3

Price: £5.37
Rating: 4.6/5
Reviews: 9,168
Age: 2y ago

Vanke Bayonet Light Bulb 9W(60W Equivalent) Warm White 2700K 3-Pack

Price: £5.06
Rating: 4.5/5
Reviews: 6,431
Age: 5y ago

Eveready Bayonet Light Bulb 60w B22 LED Bulbs Warm White 2700K LED BC Energy Saver Bulb 806 Lumen Non-Dimmable 3-Pack

Price: £4.87
Rating: 4.6/5
Reviews: 702
Age: 3y ago

Energizer Bayonet Light Bulb B22 Bulbs Daylight White 6500K 5 Pack

Price: £6.40
Rating: 4.6/5
Reviews: 899
Age: 1y ago

Newest

by launch date

Energizer B22 Bayonet LED Light Bulb 60W Equivalent 3.8W A-Rated Energy Efficient 806lm Warm White 2700K Clear Vintage Filament Glass 50 000 Hour Lifespan Non-Dimmable

Price: £10.67
Rating: 4.6/5
Reviews: 39
Age: 6mo ago

Energizer Bayonet Light Bulb B22 Bulbs Daylight White 6500K 5 Pack

Price: £6.40
Rating: 4.6/5
Reviews: 899
Age: 1y ago

TobeBright Large Globe Light Bulbs Bayonet Warm White 3000K G120 B22 20W(200W Equivalent) White Lampshade Round LED Bulb 1500 Lumen Energy Saving Perfect for Indoor Room LED Bulbs Non Dimmable

Price: £11.19
Rating: 4.2/5
Reviews: 41
Age: 1y ago

GY Bayonet Light Bulbs Cool White 6500K B22 LED Bulbs 9.5W 1521 Lumen Ultra Bright Energy Saving 100W Equivalent Non-dimmable 2-Pack

Price: £7.40
Rating: 4.6/5
Reviews: 714
Age: 2y ago

Lepro Bayonet Light Bulb 8.5W=60W 806lm Warm White 2700K Pack of 3

Price: £5.37
Rating: 4.6/5
Reviews: 9,168
Age: 2y ago

Competition: brands, sellers & click share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

Lepro54%
Energizer18%
Vanke13%
EVEREADY6%
TobeBright3%
DC VOLTAGE3%
Open — no brand owns it (2 brands, 4%)

Lightbulbs Bayonet Fitting demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume47KCVR14.8%Products12Brands8Top 5 Brands93%OOS Rate0.0%Rating4.5★Reviews2,506Avg BSR#130

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.4×

Top Lightbulbs Bayonet Fitting search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

lightbulbs bayonet fitting28K/yr -56.1%8.1% conv.
large bayonet light bulbs9K/yr -25.6%5.1% conv.
led bayonet bulbs 60w equivalent5K/yr -50.5%10.3% conv.
low energy light bulbs bayonet4K/yr -40.4%3.2% conv.

What reviews say buyers love and hate about Lightbulbs Bayonet Fitting

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews

Brightness/Shine/Glow39%

“Bright light”

Value For Money20%

“Excellent value”

Quality-Overall13%

“Good quality light”

Advertised Vs Actual Product10%

“as advertised”

Bulb Flicker/Dimming/Color3%

“No flickering and feel robust”

What buyers complain about

77% of reviews

Durability20%

“Short lived”

Brightness/Shine/Glow14%

“Not very bright”

Quality-Overall12%

“Really bad quality”

Bulb Flicker/Dimming/Color11%

“Too bright”

Color7%

“the color is harsh rather than pleasant”

Lightbulbs Bayonet Fitting return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

63%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

29%

2Brightness/Shine/Glow

20%

3Color

20%

4Bulb Flicker/Dimming/Color

5Compatibility-Overall

Common Lightbulbs Bayonet Fitting questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Lightbulbs Bayonet Fitting 32/100 on Amazon United Kingdom — Skip it. The niche generates £52K/yr across 12 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -48.6% over the last 90 days.