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Lightbulbs Bayonet Fitting

Fail

Prices span $4.87–$11.19, mostly outside the sweet spot, so Lightbulbs Bayonet Fitting is a Fail.

Flapen Score
32
32 / 100
Ranks 332 of 370 Lighting niches · −15 vs the category median of 47
Market size
£52K/yr47K searches / yr
90-day growth
-48.6%search demand this quarter
Competition
78%top-5 click share · 8 brands · 16 sellers

Flapen Score

Lightbulbs Bayonet Fitting against its category

The dotted line is the Lighting average. Past it, Lightbulbs Bayonet Fitting is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lightbulbs Bayonet Fitting market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lightbulbs Bayonet Fitting 47K times last year and spent an estimated £52K. The top 5 brands take 93% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 32 out of 100, a Fail.

01 · Demand

14.8% of searches ended in a purchase last week.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.8% of those searches ended in a purchase. Searches in the last 90 days moved -48.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
-48.6%
Conversion, latest week
14.8%
Market size, estimated
£52Ka year
Peak month
November3.4× the quietest month
Top search term
lightbulbs bayonet fitting28K searches a year

02 · Price

A sale here is worth £7.43.

Listings sell for £7.43 on average, from £4.87 to £11.19. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £7.43 that is £2K to £4K a year per listing.

Average price
£7.43under the $15 to $100 sweet spot
Price range
£4.87–£11.19
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #130 within Light Bulbs. It carries 2,506 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#130in Light Bulbs
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,506per listing
Listings tracked
12

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Lightbulbs Bayonet Fitting products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

£0£5K£10K£15K£21K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

16

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

4%

  • Lepro54%
  • Energizer18%
  • Vanke13%
  • EVEREADY6%
  • TobeBright3%
  • DC VOLTAGE3%
  • Open — no brand owns it (2 brands, 4%)

Demand

Lightbulbs Bayonet Fitting search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Black Friday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Lightbulbs Bayonet Fitting search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lightbulbs bayonet fitting28K/yr
  • large bayonet light bulbs9K/yr
  • led bayonet bulbs 60w equivalent5K/yr
  • low energy light bulbs bayonet4K/yr

Reviews and returns

What reviews say buyers love and hate about Lightbulbs Bayonet Fitting

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability20%−0.13

Short lived

Does not last

one just failed after 26 months of normal use

Brightness/Shine/Glow14%+2.51

Not very bright

Too bright

Not enough lighting

Quality-Overall12%−0.05

Really bad quality

Poor quality, failed after around six months of intermittent use in a desk lamp

feel cheaply made

Bulb Flicker/Dimming/Color11%−0.06

Too bright

One of the bulbs blew as soon as it was turned on

Some rubbish, one bulb burned out after 2 days of use

Color7%−0.03

the color is harsh rather than pleasant

Extremely bright, white, not liked it at all

it turns out to be yellow

Love

Brightness/Shine/Glow39%+2.51

Bright light

Extremely bright

Good brightness

Value For Money20%+1.31

Excellent value

Good for the money

Great value

Quality-Overall13%−0.05

Good quality light

These bulbs are very good quality

Excellent product

Advertised Vs Actual Product10%+0.60

as advertised

Just what I needed

As described

Bulb Flicker/Dimming/Color3%−0.06

No flickering and feel robust

Very good bulbs

are flicker free

Return

1.0% Return rate 63% Fixable by listing

Size-Overall29%▅▇▆▇▇█
Brightness/Shine/Glow20%██▇▅▅▅

Not very bright

Too bright

Not enough lighting

Color20%█▅▆▆▅▆

the color is harsh rather than pleasant

Extremely bright, white, not liked it at all

it turns out to be yellow

Bulb Flicker/Dimming/Color8%▆▄█▅▆▃

Too bright

One of the bulbs blew as soon as it was turned on

Some rubbish, one bulb burned out after 2 days of use

Compatibility-Overall6%▆▇▆▇█▆

FAQ

Common Lightbulbs Bayonet Fitting questions

Answered from the same tracked data.