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Led Tape

Fail

Demand is soft, at -51.3% this quarter, so Led Tape is a Fail.

Flapen Score
41
41 / 100
Ranks 250 of 370 Lighting niches · −6 vs the category median of 47
Market size
£22K/yr134K searches / yr
90-day growth
-51.3%search demand this quarter
Competition
52%top-5 click share · 29 brands · 43 sellers

Flapen Score

Led Tape against its category

The dotted line is the Lighting average. Past it, Led Tape is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Led Tape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Led Tape 134K times last year and spent an estimated £22K. The top 5 brands take 56% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

1.2% of searches ended in a purchase last week.

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -51.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £22K a year.

Searches, last 12 months
134K
Growth, 90 days vs prior 90
-51.3%
Conversion, latest week
1.2%
Market size, estimated
£22Ka year
Peak month
November3.4× the quietest month
Top search term
strip lights for kitchen58K searches a year

02 · Price

A sale here is worth £13.53.

Listings sell for £13.53 on average, from £7.91 to £25.27. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £13.53 that is £0 to £1K a year per listing.

Average price
£13.53under the $15 to $100 sweet spot
Price range
£7.91–£25.27
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #45 within Indoor Lighting. It carries 3,550 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
94%
Out of stock, average day
13.2%
Average rank
#45in Indoor Lighting
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,550per listing
Listings tracked
32

04 · Newcomers

Amazon counts 5 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
33 months

Products

Top Led Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£3K£4K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 rising

Sellers

43

Top-5 brand share

56%

Top 20: 92%

Top-5 click share

52%

Top 20: 86%

Open market

40%

  • Enteenly17%
  • Gritin16%
  • WOBANE10%
  • Lepro7%
  • Parlat5%
  • Bilonly4%

Demand

Led Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Led Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • strip lights for kitchen58K/yr
  • under cabinet led strip lights17K/yr
  • kitchen led strip lights21K/yr
  • kitchen strip lights12K/yr
  • led strip light kitchen under cabinet6K/yr
  • led strip lights for kitchen4K/yr
  • kitchen strip lights under cabinet uk5K/yr
  • led strip light kitchen3K/yr
  • led strip light for kitchen4K/yr
  • under cupboard strip lights3K/yr

Reviews and returns

What reviews say buyers love and hate about Led Tape

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging20%−0.16

Poor charging

Will not charge

Don't hold charge

Battery Life9%−0.09

Short battery life

Poor battery

Poor battery life

Durability8%−0.09

broken after a month

Does not last

one broke

Quality-Overall7%+0.32

Disappointed with the quality control on this one

Not the greatest quality - very cheap

Disappointing quality

Magnetic Strength/Adsorption5%−0.03

Poor magnets

Magnets useless

poor magnets

Love

Brightness/Shine/Glow29%+2.08

Bright and colourful

Bright light

Bright light

Quality-Overall13%+0.32

Good quality light

Excellent Quality

quality lighting

Charging10%−0.16

Charges very quickly

Easy to charge

Holds charge well

Value For Money9%+0.68

Good value for money

Decent price

Great buy

Assembly/Installation6%+0.48

Ease of installation

very easy to assemble

Easy to set up

Return

1.3% Return rate 24% Fixable by listing

Brightness/Shine/Glow15%▆▇▇▆█▄

Very low brightness

Incredibly dim

Not bright enough

Size-Overall14%▇▆██▆▇
Functionality-Overall12%▇▆▆▆█▆

Did not work

it wasnt working properly

Stopped working

Charging11%▇█▇█▅▆

Poor charging

Will not charge

Don't hold charge

Defective Material/Parts6%█▆▇▇▇█

FAQ

Common Led Tape questions

Answered from the same tracked data.