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Led Spotlight Bulbs

Fail

Demand is soft, at -54.0% this quarter, so Led Spotlight Bulbs is a Fail.

Flapen Score
37
37 / 100
Ranks 300 of 370 Lighting niches · −10 vs the category median of 47
Market size
£51K/yr99K searches / yr
90-day growth
-54.0%search demand this quarter
Competition
54%top-5 click share · 14 brands · 29 sellers

Flapen Score

Led Spotlight Bulbs against its category

The dotted line is the Lighting average. Past it, Led Spotlight Bulbs is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Led Spotlight Bulbs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Led Spotlight Bulbs 99K times last year and spent an estimated £51K. The top 5 brands take 66% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -54.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months
99K
Growth, 90 days vs prior 90
-54.0%
Conversion, latest week
5.7%
Market size, estimated
£51Ka year
Peak month
November3.8× the quietest month
Top search term
spotlight bulbs86K searches a year

02 · Price

A sale here is worth £9.05.

Listings sell for £9.05 on average, from £4.41 to £13.78. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £9.05 that is £2K to £5K a year per listing.

Average price
£9.05under the $15 to $100 sweet spot
Price range
£4.41–£13.78
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£5K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #53 within Light Bulbs. It carries 3,532 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#53in Light Bulbs
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,532per listing
Listings tracked
17

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
53 months

Products

Top Led Spotlight Bulbs products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£10K£15K£20K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

29

Est. top-5 brand share

66%

Top 20: 100%

Est. top-5 click share

54%

Top 20: 100%

Open market

28%

  • Energizer33%
  • WAXP14%
  • Simusi7%
  • Eslas6%
  • PHILIPS6%
  • ETUOLMP6%

Demand

Led Spotlight Bulbs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 3.8×

Reviews and returns

What reviews say buyers love and hate about Led Spotlight Bulbs

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Brightness/Shine/Glow”
19%of negative reviews mention “Durability”
1.8%of orders come back
“They dont last, I bought these in January, now April and 3 of them have stopped working”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Led Spotlight Bulbs questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data