Lava Lamp

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -31.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £612K a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

-31.6%

Conversion, latest week

2.1%

Market size, estimated

£612Ka year

Peak month

December5.7× the quietest month

Top search term

lava lamp1.1M searches a year

Listings sell for £19.78 on average, from £8.90 to £79.35. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At £19.78 that is £10K to £15K a year per listing.

Average price

£19.78inside the $15 to $100 sweet spot

Price range

£8.90–£79.35

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

£10K–£15K

Returns

3.5%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 22.2% of listings are out of stock. The average listing ranks #23 within Indoor Lighting. It carries 825 reviews at 3.89 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

95%

Out of stock, average day

22.2%

Average rank

#23in Indoor Lighting

Average rating

3.89 starsAmazon United Kingdom average 4.36 stars

Average reviews

825per listing

Listings tracked

37

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months