Govee Permanent Outdoor Lights
FailShoppers spend only $0 a year here, so Govee Permanent Outdoor Lights is a Fail.
- Flapen Score
- 16 / 100Ranks 370 of 370 Lighting niches · −31 vs the category median of 4716
- Market size
- £0/yr15K searches / yr
- 90-day growth
- -36.3%search demand this quarter
- Competition
- 100%top-5 click share · 1 brands · 4 sellers
Flapen Score
Govee Permanent Outdoor Lights against its category
The dotted line is the Lighting average. Past it, Govee Permanent Outdoor Lights is stronger. Inside it, weaker.
Market
The Govee Permanent Outdoor Lights market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Govee Permanent Outdoor Lights 15K times last year and spent an estimated £0. One brand takes every click. Flapen scores it 16 out of 100, a Fail.
01 · Demand
0.0% of searches ended in a purchase last week.
Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -36.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.
- Searches, last 12 months
- 15K
- Growth, 90 days vs prior 90
- -36.3%
- Conversion, latest week
- 0.0%
- Market size, estimated
- £0a year
- Top search term
- govee permanent outdoor lights9K searches a year
02 · Price
A sale here is worth £112.73.
Listings sell for £112.73 on average, from £40.41 to £228.11. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At £112.73 that is £0 to £11K a year per listing.
- Average price
- £112.73above the $15 to $100 sweet spot
- Price range
- £40.41–£228.11
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£11K
- Returns
- 5.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #679 within Outdoor Lighting. It carries 157 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 11.5%
- Average rank
- #679in Outdoor Lighting
- Average rating
- 4.55 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 157per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 19 months
Products
Top Govee Permanent Outdoor Lights products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Govee Permanent Outdoor Lights 2 Smart RGBIC 40lm 30M with 72 LED IP67
- Price
- £175.52
- Rating
- 4.7/5
- Reviews
- 84
- Age
- 2y ago

Govee Permanent Outdoor Lights Pro RGBIC Warm Cold White IP67 Waterproof
- Price
- £228.11
- Rating
- 4.4/5
- Reviews
- 29
- Age
- 2y ago

Govee Outdoor Dots String Lights Smart RGBIC 15m 45 LED IP65 Waterproof
- Price
- £83.24
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 1y ago

Govee Outdoor LED Strip 10M RGBIC Outdoor Lights IP65 Smart App Control
- Price
- £40.41
- Rating
- 4.5/5
- Reviews
- 368
- Age
- 3y ago

Govee Outdoor Smart String Lights2 30M Dimmable RGBICW Outdoor Lights IP65
- Price
- £77.72
- Rating
- 4.6/5
- Reviews
- 226
- Age
- 2y ago
Trending
90-day click momentum
Govee Outdoor Smart String Lights2 30M Dimmable RGBICW Outdoor Lights IP65
- Price
- £77.72
- Rating
- 4.6/5
- Reviews
- 226
- Age
- 2y ago

Govee Outdoor LED Strip 10M RGBIC Outdoor Lights IP65 Smart App Control
- Price
- £40.41
- Rating
- 4.5/5
- Reviews
- 368
- Age
- 3y ago

Govee Permanent Outdoor Lights 2 Smart RGBIC 40lm 30M with 72 LED IP67
- Price
- £175.52
- Rating
- 4.7/5
- Reviews
- 84
- Age
- 2y ago

Govee Outdoor Dots String Lights Smart RGBIC 15m 45 LED IP65 Waterproof
- Price
- £83.24
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 1y ago

Govee Outdoor Fence Wall Light RGBWIC IP65 Smart 4000K White Light 6 Pack
- Price
- £71.40
- Rating
- 4.6/5
- Reviews
- 204
- Age
- 1y ago
Newest
by launch date
Govee Outdoor Fence Wall Light RGBWIC IP65 Smart 4000K White Light 6 Pack
- Price
- £71.40
- Rating
- 4.6/5
- Reviews
- 204
- Age
- 1y ago

Govee Outdoor Dots String Lights Smart RGBIC 15m 45 LED IP65 Waterproof
- Price
- £83.24
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 1y ago

Govee Permanent Outdoor Lights 2 Smart RGBIC 40lm 30M with 72 LED IP67
- Price
- £175.52
- Rating
- 4.7/5
- Reviews
- 84
- Age
- 2y ago

Govee Outdoor Smart String Lights2 30M Dimmable RGBICW Outdoor Lights IP65
- Price
- £77.72
- Rating
- 4.6/5
- Reviews
- 226
- Age
- 2y ago

Govee Permanent Outdoor Lights Pro RGBIC Warm Cold White IP67 Waterproof
- Price
- £228.11
- Rating
- 4.4/5
- Reviews
- 29
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
1 falling
Sellers
4
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Govee100%
- Open — no brand owns it (0%)
Demand
Govee Permanent Outdoor Lights search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 16.3× · 8 of 12 months tracked
Search terms
Top Govee Permanent Outdoor Lights search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- govee permanent outdoor lights9K/yr
- govee permanent outdoor lights pro3K/yr
- govee permanent outdoor lights 23K/yr
Reviews and returns
What reviews say buyers love and hate about Govee Permanent Outdoor Lights
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
So the screws just churn up and useless
then water got in
Not waterproof/winter proof
Let down by a few design features
Really disappointed having committed to the Govee ecosystem
Let down by a few design features
Love
Good choice of lights
the lights are very bright
Great quality lighting
top quality product with a top quality customer support service
Great quality lighting
Quality item
Setting them up was very straight forward
Easy to install
Easy set up, look good and app provides plenty of options to personalise
Great value for money and work brilliantly
The price is great
Worth the money
They've been up six months sand seem to have good weather resistance
Great outdoor lights
They have survived a British winter and endless rain
Return
5.8% Return rate 33% Fixable by listing
Keep looking
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FAQ
Common Govee Permanent Outdoor Lights questions
Answered from the same tracked data.









