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Globe Lamp

Fail

Shoppers spend only $16K a year here, so Globe Lamp is a Fail.

Flapen Score
43
43 / 100
Ranks 227 of 370 Lighting niches · −4 vs the category median of 47
Market size
£16K/yr91K searches / yr
90-day growth
-29.4%search demand this quarter
Competition
56%top-5 click share · 16 brands · 36 sellers

Flapen Score

Globe Lamp against its category

The dotted line is the Lighting average. Past it, Globe Lamp is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Globe Lamp market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Globe Lamp 91K times last year and spent an estimated £16K. The top 5 brands take 64% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -29.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.

Searches, last 12 months
91K
Growth, 90 days vs prior 90
-29.4%
Conversion, latest week
0.7%
Market size, estimated
£16Ka year
Peak month
December4.8× the quietest month
Top search term
globe lamp33K searches a year

02 · Price

A sale here is worth £24.91.

Listings sell for £24.91 on average, from £12.09 to £57.31. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £24.91 that is £0 to £2K a year per listing.

Average price
£24.91inside the $15 to $100 sweet spot
Price range
£12.09–£57.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #97 within Indoor Lighting. It carries 1,120 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
96%
Out of stock, average day
8.3%
Average rank
#97in Indoor Lighting
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,120per listing
Listings tracked
25

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Globe Lamp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£7K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

36

Top-5 brand share

64%

Top 20: 97%

Top-5 click share

56%

Top 20: 93%

Open market

30%

  • Science Kidz21%
  • EXERZ16%
  • Science Mad12%
  • TECNODIDATTICA9%
  • JOWHOL6%
  • Mr.Go5%

Demand

Globe Lamp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.8×

Search terms

Top Globe Lamp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • globe lamp33K/yr
  • globe light18K/yr
  • light up globe19K/yr
  • illuminated globe10K/yr
  • light up globe for kids6K/yr
  • light globe3K/yr
  • led globe3K/yr

Reviews and returns

What reviews say buyers love and hate about Globe Lamp

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Brightness/Shine/Glow10%+0.95

Not very bright

it just doesn't give off much light

The led lights are not bright at all

Durability8%−0.08

It broke after only a couple weeks of having it

Easily falls apart

after just six months' use

Charging7%−0.08

now it's impossible to charge it

it's stopped charging now

Now wont charge or turn on just glows red randomly

Quality-Overall7%+0.55

Crap quality and cant operate on schedule, app is bugged,would not recommend

low quality

looks absolutely nothing like the quality shown

Size-Overall7%

a bit small

Lettering very small

The map text is small

Love

Brightness/Shine/Glow25%+0.95

Useful light

its certainly bright enough for the room

So so bright

Quality-Overall13%+0.55

Beautifully made

It's well manufactured

Excellent quality

Color11%+0.88

So many colours

The colour choices are amazing

The colours are vibrant

Value For Money9%+0.52

Worth it

Value for money

Good value

Gifting Purpose6%+0.65

Was a gift

Good gift

such a good gift for everyone

Return

2.0% Return rate 29% Fixable by listing

Size-Overall18%▄▅▇▇█▂

a bit small

Lettering very small

The map text is small

Brightness/Shine/Glow14%██▆▄▅▅

Not very bright

it just doesn't give off much light

The led lights are not bright at all

Quality-Overall11%▄▄▄█▄▆

Crap quality and cant operate on schedule, app is bugged,would not recommend

low quality

looks absolutely nothing like the quality shown

Functionality-Overall10%██▆▃▅▇

Doesn't work

Not work as expected

Works as a lamp with on off switch now, not what it was purchased for

Defective Material/Parts9%▄▄▄▄▅█

FAQ

Common Globe Lamp questions

Answered from the same tracked data.