Girls Night Light

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.

Searches, last 12 months

64K

Growth, 90 days vs prior 90

-22.5%

Conversion, latest week

5.4%

Market size, estimated

£49Ka year

Peak month

October3.8× the quietest month

Top search term

unicorn night light21K searches a year

Listings sell for £13.98 on average, from £4.10 to £28.08. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £13.98 that is £1K to £3K a year per listing.

Average price

£13.98under the $15 to $100 sweet spot

Price range

£4.10–£28.08

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

1.4%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #266 within Indoor Lighting. It carries 1,308 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

90%

Out of stock, average day

5.3%

Average rank

#266in Indoor Lighting

Average rating

4.31 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,308per listing

Listings tracked

21

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months