Girls Night Light
FailShoppers spend only $49K a year here, so Girls Night Light is a Fail.
- Flapen Score
- 48 / 100Top 44% of 370 Lighting niches · +1 vs the category median of 4748
- Market size
- £49K/yr64K searches / yr
- 90-day growth
- -22.5%search demand this quarter
- Competition
- 61%top-5 click share · 19 brands · 28 sellers
Flapen Score
Girls Night Light against its category
The dotted line is the Lighting average. Past it, Girls Night Light is stronger. Inside it, weaker.
Market
The Girls Night Light market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Girls Night Light 64K times last year and spent an estimated £49K. The top 5 brands take 65% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
5.4% of searches ended in a purchase last week.
Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.
- Searches, last 12 months
- 64K
- Growth, 90 days vs prior 90
- -22.5%
- Conversion, latest week
- 5.4%
- Market size, estimated
- £49Ka year
- Peak month
- October3.8× the quietest month
- Top search term
- unicorn night light21K searches a year
02 · Price
A sale here is worth £13.98.
Listings sell for £13.98 on average, from £4.10 to £28.08. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £13.98 that is £1K to £3K a year per listing.
- Average price
- £13.98under the $15 to $100 sweet spot
- Price range
- £4.10–£28.08
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #266 within Indoor Lighting. It carries 1,308 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 90%
- Out of stock, average day
- 5.3%
- Average rank
- #266in Indoor Lighting
- Average rating
- 4.31 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,308per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Girls Night Light products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Unicorn Gifts for Girls 16 Colours+Remote Control+Silicone+Dimmable+12H Use Birthday Gifts for Girls Night Light Kids Baby Night Light Newborn Bedroom Lamp Unicorn Toys for Girls Bedroom Accessories
- Price
- £12.37
- Rating
- 4.4/5
- Reviews
- 4,037
- Age
- 2y ago

Dislocati Craft Kits for Kids-Unicorn Toys Gifts for Girls-DIY Unicorn Night Light-Gifts for 3-9 Year Old Girls Birthday Presents
- Price
- £13.79
- Rating
- 4.6/5
- Reviews
- 3,441
- Age
- 4y ago

groov e Cuties - Rainbow Unicorn - Colour Changing LED Night Light with 30/60 Minute Timer - 7 Colours - Tap to Use - Rechargeable 12-Hour Battery or USB Powered - for Babies Toddlers & Children
- Price
- £10.80
- Rating
- 4.5/5
- Reviews
- 221
- Age
- 3y ago

Night Light Kids Unicorn Night Light for Girl Star Projector for Bedroom 360 Rotating Sensory Lights with Mulpitle Colors Christmas & Birthday Decoration Gifts for Kids Room Sensory Toys for Babies
- Price
- £9.73
- Rating
- 4.0/5
- Reviews
- 131
- Age
- 1y ago

Unicorn Night Light for Kids Unicorn Gifts for Girls Toys for Kids Age 3 4 5 6 7 8 9+ Years Old 3D Light lamp 16 Colors Change with Touch Switch Remote Control Birthday Gifts Ideas for Children
- Price
- £10.11
- Rating
- 4.3/5
- Reviews
- 1,409
- Age
- 4y ago
Trending
90-day click momentum
Mostof Magical Unicorn Night Light LED 16 Colors Touch Remote Control
- Price
- £18.04
- Rating
- 4.6/5
- Reviews
- 1,703
- Age
- 4mo ago

VTIGER Unicorn Night Light LED Squishy Cute Lamp Night Light for Girls Silicone Unicorn Lights Dimmable Kids Baby Bedroom Nightlight Rechargeable Touch Lamp for Girls Room Decor Gifts
- Price
- £9.76
- Rating
- 4.6/5
- Reviews
- 533
- Age
- 2y ago

ABOHU Fairy Lights Battery Operated Pink Unicorn String Light 2m 20 LEDs String Lights Unicorn Decorative Fairy Light for Indoor Outdoor Christmas Halloween Thanksgiving Party Decor
- Price
- £4.10
- Rating
- 3.8/5
- Reviews
- 40
- Age
- 10mo ago

New Unicorn Battery Powered Table Lamp with Pink Shade Cute White Unicorn Light for Girls Bedroom Decorative Desk Lamp A-23
- Price
- £18.85
- Rating
- 2.4/5
- Reviews
- 5
- Age
- 9mo ago

Global Gizmos Iridescent Unicorn Lights/White LED Light Colour/USB Powered/Bedside Night Light for Girls (25cm)
- Price
- £13.89
- Rating
- 4.3/5
- Reviews
- 16
- Age
- 11mo ago
Newest
by launch date
Mostof Magical Unicorn Night Light LED 16 Colors Touch Remote Control
- Price
- £18.04
- Rating
- 4.6/5
- Reviews
- 1,703
- Age
- 4mo ago

New Unicorn Battery Powered Table Lamp with Pink Shade Cute White Unicorn Light for Girls Bedroom Decorative Desk Lamp A-23
- Price
- £18.85
- Rating
- 2.4/5
- Reviews
- 5
- Age
- 9mo ago

ABOHU Fairy Lights Battery Operated Pink Unicorn String Light 2m 20 LEDs String Lights Unicorn Decorative Fairy Light for Indoor Outdoor Christmas Halloween Thanksgiving Party Decor
- Price
- £4.10
- Rating
- 3.8/5
- Reviews
- 40
- Age
- 10mo ago

Global Gizmos Iridescent Unicorn Lights/White LED Light Colour/USB Powered/Bedside Night Light for Girls (25cm)
- Price
- £13.89
- Rating
- 4.3/5
- Reviews
- 16
- Age
- 11mo ago

CoolGift Mart Unicorn Neon Sign Unicorn Lamp Wall Decor Dimmable Birthday Party Decorations for Home Patio Garden Restaurants Hotels Stores Clubs Gift for Friends Family and Kids
- Price
- £28.08
- Rating
- 4.7/5
- Reviews
- 341
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
28
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
61%
Top 20: 99%
Open market
31%
- One Fire34%
- Dislocati9%
- groov e8%
- GEMKARRY8%
- UneedMe6%
- Global Gizmos4%
Demand
Girls Night Light search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.8×
Search terms
Top Girls Night Light search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- unicorn night light21K/yr
- unicorn lamp16K/yr
- unicorn light13K/yr
- unicorn night lights for girls8K/yr
- unicorn lights for girls bedroom6K/yr
Reviews and returns
What reviews say buyers love and hate about Girls Night Light
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
unfortunately the quality is not good
it does feel kinda cheap in quality
It feels cheaply made
broke within a week :-/
doesnt seem durable at all
Not durable
And promotional images deceiving
Wrong Impression of Products as advertised
Its not what it looks like
Battery will die even after an immediate full charge
Not the best battery
poor battery life
This cost £13.59 which I wouldn't have minded spending on a lamp the size I thought was turning up
Not worth the money
Waste of money
Love
Beautiful light
Great light
The light is nice and bright
Loved Gift
Great gift
Great gift idea
Good quality
Amazing product
my brother said how well it's made
again for the price feels fair
Amazing value
Good value
colour are nice
Nice bold colours
Very good lights strong colour kids loved it
Return
1.4% Return rate 19% Fixable by listing
Stopped charging after a year
now even if you put it on charge its not turning on
it won't stay charged until morning
Small
Tiny
unfortunately the quality is not good
it does feel kinda cheap in quality
It feels cheaply made
Not great night light
its no where near the brightness than it shows on the photos
Not as bright as you think
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Girls Night Light questions
Answered from the same tracked data.









