g40 led bulbs outdoor
Skip itPrices mostly outside the sweet spot ($6.35–$15.09) — this niche doesn't clear our bar today.
Review moat
Great209.13avg incumbent reviews — the moat a new listing must climb
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Good+34.3%90-day search growth — must beat 0% to launch
Returns
Good3.0%return rate — above 5% kills the launch gate
Avg price
Okay£11.06avg listing price — sweet spot $15–$100
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Bad70%top-5 click share — a locked-up shelf
Market size
Bad£27K£27K/yr · 23K searches
Price range
Bad£6.35–£15.09cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, g40 led bulbs outdoor is a £27K/yr Amazon United Kingdom market (23K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Apr–May. Verdict: Skip it — 46/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
g40 led bulbs outdoor market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- £22K–£28K
- units × avg price
- Conversion rate
- 10.6%
- Avg BSR
- #746
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 93%
- Out of stock
- 25.1%
- Avg brand age
- 30 months
- Avg seller age
- 242 days
Competition & brand share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.Brands
13 falling
Sellers
17
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
12%
- Caldarax20%
- Morotty20%
- EASYIVY17%
- shinytown14%
- LangPlus+10%
- SCNNC8%
- Open — no brand owns it (7 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +34.3% search growth over the last 90 days.Peak months: Apr, May · busiest ÷ quietest = 3.3×
Top g40 led bulbs outdoor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
25 Pack G40 1W Outdoor LED Bulbs E12 Edison Screw Light Bulbs Warm White 2700K IP54 Waterproof 230V Non-dimmable G40 Globe Replacement Bulbs for Garden String Lights Party Outdoor Events
Morotty£13.684.2★169 rev
EASYIVY 15-Pack G40 LED Bulbs Outdoor 1W G40 Replacement Globe Bulbs E12 Outdoor String Lights IP44 Waterproof 220V-240V Shatterproof for Patio Garden Party Wedding Decoration Warm White 2200K
EASYIVY£9.644.1★103 rev
shinytown 25 Pack G40 Globe Plastic LED Bulbs Outdoor Garden Festival String Light Replacements 240-220V 0.6W E12 Screw Base Solar Light NOT Supported
shinytown£13.734.5★84 rev
25 Pack G40 7 Watt Incandescent Replacement Bulbs E12 Outdoor String Lights Bulbs Warm White 2200K IP44 Water Resistance G40 Globe Bulb for Indoor Outdoor String Lights Wedding Party Decoration
Caldarax£11.134.5★128 rev
LangPlus+ 25 Pack G40 LED Bulbs Outdoor 1W 220-240V Warm White 2200K
LangPlus+£13.164.2★108 rev
Newest
by launch date
SCNNC 25 Pack 1W E12 G40 LED Bulbs Outdoor Waterproof 220V Warm White 2700K Mains Powered G40 Replacement Globe Bulb Garden Outdoor Lights Festoon String for Garden Party
SCNNC£12.8770 rev
EASYIVY 15-Pack G40 LED Bulbs Outdoor 1W G40 Replacement Globe Bulbs E12 Outdoor String Lights IP44 Waterproof 220V-240V Shatterproof for Patio Garden Party Wedding Decoration Warm White 2200K
EASYIVY£9.64103 rev
25 Pack G40 1W Outdoor LED Bulbs E12 Edison Screw Light Bulbs Warm White 2700K IP54 Waterproof 230V Non-dimmable G40 Globe Replacement Bulbs for Garden String Lights Party Outdoor Events
Morotty£13.68169 rev
EASYIVY 25-Pack G40 Replacement Bulbs 7W G40 Globe Bulbs E12 Outdoor String Lights 230V IP44 Water Resistance Warm White 2200K for Indoor Outdoor Patio Garden Home Party Wedding Decoration
EASYIVY£10.2230 rev
Genixgreen 25 Pack G40 Outdoor LED Bulbs 220V E12 Edison Screw Bulb 1W=10W
Genixgreen£11.1745 rev
Trending
90-day click momentumSCNNC 25 Pack 1W E12 G40 LED Bulbs Outdoor Waterproof 220V Warm White 2700K Mains Powered G40 Replacement Globe Bulb Garden Outdoor Lights Festoon String for Garden Party
SCNNC£12.874.1★
iFutniew 20 Pcs G40 LED Replacement Light Bulbs E12 Screw Base Shatterproof LED Globe Bulbs for Solar String Lights Warm
iFutniew£6.353.8★
LangPlus+ 25 Pack G40 LED Bulbs Outdoor 1W 220-240V Warm White 2200K
LangPlus+£13.164.2★
Ksrnsne 6Pcs G40 Led Replacement Light Bulbs E12 Base Shatterproof LED Globe Bulbs for Solar Warm White
Ksrnsne£6.664.8★
25 Pack G40 1W Outdoor LED Bulbs E12 Edison Screw Light Bulbs Warm White 2700K IP54 Waterproof 230V Non-dimmable G40 Globe Replacement Bulbs for Garden String Lights Party Outdoor Events
Morotty£13.684.2★
What buyers say about g40 led bulbs outdoor
What buyers praise and complain about, mined from review topics.What buyers love
“Good value”
“Excellent product”
“Good lights”
“Just what I needed”
“Good fit”
“They are bulbs they work just like a bulb when you turn them on they light up”
“Surprising how many I needed”
“Like new”
“Easy to install”
“Simple to swop out”
What buyers complain about
“None of these bulbs worked”
“Poor Quality - None of these bulbs work”
“waste of money”
“Don't fit”
“Poor Quality”
“Not compatible”
“Bulbs do not work”
“Not quite as bright as the originals”
“All blown”
“did not connect - therefore did not light up”
Top return reasons
Common questions
- Is g40 led bulbs outdoor profitable to sell on Amazon United Kingdom?
- The niche generates £27K/yr across 15 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +34.3%. Flapen's verdict: Skip it (46/100).
- How competitive is the g40 led bulbs outdoor niche?
- 13 brands and 17 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in g40 led bulbs outdoor?
- Top complaints mined from reviews: Functionality-Overall, Bulb Flicker/Dimming/Color, Value For Money. The return rate is 3.0%.
- When does demand for g40 led bulbs outdoor peak?
- Demand peaks in Apr–May; the busiest month runs 3.3× the quietest.
- What does it cost to enter the g40 led bulbs outdoor niche?
- Listings span £6.35–£15.09; the average listing price is £11.06 (sweet spot $15–$100). The average incumbent carries 209 reviews — the moat a new listing must climb.