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Floating Globe

Fail

Shoppers spend only $39K a year here, so Floating Globe is a Fail.

Flapen Score
37
37 / 100
Ranks 300 of 370 Lighting niches · −10 vs the category median of 47
Market size
£39K/yr32K searches / yr
90-day growth
-5.1%search demand this quarter
Competition
67%top-5 click share · 8 brands · 16 sellers

Flapen Score

Floating Globe against its category

The dotted line is the Lighting average. Past it, Floating Globe is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Floating Globe market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Floating Globe 32K times last year and spent an estimated £39K. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

1.7% of searches ended in a purchase last week.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
-5.1%
Conversion, latest week
1.7%
Market size, estimated
£39Ka year
Peak month
December5.9× the quietest month
Top search term
floating globe18K searches a year

02 · Price

A sale here is worth £70.05.

Listings sell for £70.05 on average, from £15.05 to £378.00. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £70.05 that is £0 to £7K a year per listing.

Average price
£70.05inside the $15 to $100 sweet spot
Price range
£15.05–£378.00
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£7K
Returns
2.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.5% of listings are out of stock. The average listing ranks #99 within Indoor Lighting. It carries 627 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
14.5%
Average rank
#99in Indoor Lighting
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
627per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Floating Globe products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£15K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

16

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

6%

  • Dracarys35%
  • MOVA19%
  • Surplex13%
  • Flagest10%
  • BEBEVOGUE8%
  • KAIMC8%
  • Open — no brand owns it (2 brands, 6%)

Demand

Floating Globe search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.9×

Search terms

Top Floating Globe search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • floating globe18K/yr
  • levitating globe10K/yr
  • floating globes levitating globes3K/yr

Reviews and returns

What reviews say buyers love and hate about Floating Globe

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall25%−0.10

here's the shorter version

A bit smaller than expected

A gift for my grandson it was smaller than I expected

Value For Money14%−0.05

definitely not cheap

Waste of money

Functionality-Overall9%−0.10

Not work as expected

Adjustability/Rotatability/Reclining9%−0.09

Doesn't rotate for long

Adhesion/Stickiness9%−0.10

it keeps sticking to the top when we centre it

Love

Gifting Purpose22%+1.47

A good fun gift

Excellent gift

Great gift idea

Quality-Overall16%+1.62

Good quality

Very well made

Overall, its a well-made, visually striking piece that works beautifully as a desk feature

Assembly/Installation13%−0.03

easy to assemble

Easy to set up

Little to no assembly needed

Design-Overall8%−0.04

LOOKED GREAT

Stunning and unique decoration

looks nice as a ornament:

Fun/Entertainment Experience6%−0.01

So much fun

Fascinating

interesting,

Return

2.3% Return rate 26% Fixable by listing

Functionality-Overall22%▇▄█▁▁▇

Not work as expected

Size-Overall17%▃█▅▆█▂

here's the shorter version

A bit smaller than expected

A gift for my grandson it was smaller than I expected

Quality-Overall11%▄▄▁█▆▄
Defective Material/Parts7%▇█▁▅▁▄
Compatibility-Overall4%▁▁▁▆▁█

FAQ

Common Floating Globe questions

Answered from the same tracked data.