Disco Lights

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.3M a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-16.6%

Conversion, latest week

3.6%

Market size, estimated

£1.3Ma year

Peak month

December2.8× the quietest month

Top search term

disco lights458K searches a year

Listings sell for £32.63 on average, from £6.63 to £114.14. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,000 to 1,250 of them. At £32.63 that is £33K to £41K a year per listing.

Average price

£32.63inside the $15 to $100 sweet spot

Price range

£6.63–£114.14

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

1,000–1,250

Revenue per listing a year

£33K–£41K

Returns

2.6%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #35 within String Lights. It carries 872 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

9.6%

Average rank

#35in String Lights

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

872per listing

Listings tracked

27

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

37 months