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39

dimmable screw light bulb

Skip it

Prices mostly outside the sweet spot ($5.58–$14.23) — this niche doesn't clear our bar today.

Market size 7Growth 7Conversion 80Competition 51Returns 51Price range 0Avg price 25Brand share 71Review moat 55Quality gap 52

Conversion

Great8.2%

search→purchase rate — share of searches ending in a sale

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Review moat

Good1,303.9

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.9%

return rate — above 5% kills the launch gate

Avg price

Okay£9.04

avg listing price — sweet spot $15–$100

Market size

Bad£27K

£27K/yr · 36K searches

Growth

Bad-36.8%

90-day search growth — must beat 0% to launch

Price range

Bad£5.58–£14.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, dimmable screw light bulb is a £27K/yr Amazon United Kingdom market (36K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Jan–Feb–Nov. Verdict: Skip it — 39/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

dimmable screw light bulb market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
£27K–£36K
units × avg price
Conversion rate
8.2%
Avg BSR
#498
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
8.4%
Avg brand age
46 months
Avg seller age
185 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

20

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

55%

Top 20: 92%

Open market

28%

  • EDISHINE17%
  • Linkind13%
  • TEKLED11%
  • Lepro11%
  • Vanke10%
  • paul russells10%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -36.8% search growth over the last 90 days.
1K750Spike '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov · busiest ÷ quietest = 2.5×

Top dimmable screw light bulb search terms

  • e27 screw bulb dimmable12K/yr
  • e27 bulb dimmable7K/yr
  • dimmable light bulb e275K/yr
  • dimmable screw light bulb5K/yr
  • dimmable e27 bulb4K/yr
  • dimmable light bulb screw2K/yr
  • dimmable led bulbs e272K/yr
  • bulbs e27 dimmable280/yr
All search terms

Top dimmable screw light bulb products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£1K10%£3K15%£4K20%£5K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about dimmable screw light bulb

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow35%

“Nice bright bulbs”

Advertised Vs Actual Product21%

“as advertised”

Value For Money15%

“A great quality product from Phillips long lasting Lifespan also energy efficient so value for money”

Quality-Overall12%

“They are the best quality bulbs”

Bulb Flicker/Dimming/Color4%

“Nice bright light”

Size-Overall3%

“Just ordered and fitted”

Color2%

“Bright light without harsh whiteness”

Durability2%

“hopefully long lasting”

Diffuse Mechanism1%

“Very good/dimmable”

Dispensing Mechanism1%

“Dimmable and works well”

What buyers complain about

Durability18%

“dont seem to last more than 9-12 months”

Bulb Flicker/Dimming/Color15%

“Not good for dimming”

Advertised Vs Actual Product15%

“Not dimmable as advertised”

Brightness/Shine/Glow15%

“Too bright for my liking, my bad”

Functionality-Overall7%

“Not Dimmable”

Quality-Overall5%

“These are low quality”

Color5%

“I expected blue”

Value For Money4%

“Maybe a little on the expensive side”

Material Quality1%

“feels like plastic instead of the glass ones they replace”

Top return reasons

Size-Overall43%
Brightness/Shine/Glow13%
Bulb Flicker/Dimming/Color12%
Compatibility-Overall8%
Color8%
Functionality-Overall7%
Advertised Vs Actual Product3%
Defective Material/Parts1%
Quality-Overall1%
Connectivity-Overall1%

Common questions

Is dimmable screw light bulb profitable to sell on Amazon United Kingdom?
The niche generates £27K/yr across 30 tracked products. 90-day search growth is -36.8%. Flapen's verdict: Skip it (39/100).
How competitive is the dimmable screw light bulb niche?
14 brands and 20 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 63% of demand.
What do buyers complain about in dimmable screw light bulb?
Top complaints mined from reviews: Durability, Bulb Flicker/Dimming/Color, Advertised Vs Actual Product. The return rate is 2.9%.
When does demand for dimmable screw light bulb peak?
Demand peaks in Jan–Feb–Nov; the busiest month runs 2.5× the quietest.
What does it cost to enter the dimmable screw light bulb niche?
Listings span £5.58–£14.23; the average listing price is £9.04 (sweet spot $15–$100). The average incumbent carries 1,304 reviews — the moat a new listing must climb.