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Coloured Solar Lights Outdoor

Maybe

The top 5 brands take only 32% of clicks. But shoppers spend only $23K a year here, so Coloured Solar Lights Outdoor is a Maybe.

Flapen Score
61
61 / 100
Top 7% of 370 Lighting niches · +14 vs the category median of 47
Market size
£23K/yr42K searches / yr
90-day growth
+16.2%search demand this quarter
Competition
30%top-5 click share · 51 brands · 73 sellers

Flapen Score

Coloured Solar Lights Outdoor against its category

The dotted line is the Lighting average. Past it, Coloured Solar Lights Outdoor is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coloured Solar Lights Outdoor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Coloured Solar Lights Outdoor 42K times last year and spent an estimated £23K. The top 5 brands take 32% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

4.2% of searches ended in a purchase last week.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £23K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
+16.2%
Conversion, latest week
4.2%
Market size, estimated
£23Ka year
Peak month
April6.2× the quietest month
Top search term
colour changing solar lights12K searches a year

02 · Price

A sale here is worth £13.13.

Listings sell for £13.13 on average, from £5.79 to £33.30. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £13.13 that is £0 to £1K a year per listing.

Average price
£13.13under the $15 to $100 sweet spot
Price range
£5.79–£33.30
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #146 within Outdoor Lighting. It carries 2,119 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
97%
Out of stock, average day
14.4%
Average rank
#146in Outdoor Lighting
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,119per listing
Listings tracked
63

04 · Newcomers

Amazon counts 11 of last year's 21 launches as successful.

21 products launched here in the last 12 months. Amazon counts 11 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
11Amazon's first-year sales bar
Average brand age
30 months

Products

Top Coloured Solar Lights Outdoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

£0£693£1K£2K£3K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

51 rising

Sellers

73

Top-5 brand share

32%

Top 20: 72%

Top-5 click share

30%

Top 20: 66%

Open market

65%

  • Lezonic10%
  • CUQOO9%
  • btfarm5%
  • Linkind4%
  • ONEWAY4%
  • Ligarko4%

Demand

Coloured Solar Lights Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 6.2×

Search terms

Top Coloured Solar Lights Outdoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • colour changing solar lights12K/yr
  • coloured solar lights outdoor16K/yr
  • multi coloured solar lights outdoor garden7K/yr
  • solar powered multi coloured string lights outdoor garden waterproof4K/yr
  • colour changing solar lights outdoor garden3K/yr

Reviews and returns

What reviews say buyers love and hate about Coloured Solar Lights Outdoor

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Brightness/Shine/Glow17%+1.86

Not as bright as expected

Not impressed with the brightness

Not bright enough

Functionality-Overall14%−0.23

Very poor do not work

HALF LIGHTS DONT WORK

Did not work

Durability13%−0.19

Broke after a couple of weeks

Don't last

not entirely sure on durability

Quality-Overall9%−0.03

Not quality

if you are expecting top notch quality then you will probably be disappointed

Poor build quality returned

Size-Overall8%−0.03

Bigger than I expected

The lights were bigger

Quite small

Love

Brightness/Shine/Glow36%+1.86

Bright lights

Bright and colourful

Perfect lighting

Value For Money13%+0.81

Fantastic price

Excellent value

Value for Money

Color12%+1.15

Beautiful colours

Beautiful bright colours

Gorgeous colours

Quality-Overall10%−0.03

Great Build Quality

The quality is solid

Amazing quality

Assembly/Installation4%+0.26

Assembly is straightforward

Easy to set up

easy to assemble

Return

0.8% Return rate 31% Fixable by listing

Functionality-Overall24%▆█▇▆▆▅

Very poor do not work

HALF LIGHTS DONT WORK

Did not work

Size-Overall18%▄█▇▆▆▇

Bigger than I expected

The lights were bigger

Quite small

Brightness/Shine/Glow13%▃▂▆▇█▆

Not as bright as expected

Not impressed with the brightness

Not bright enough

Defective Material/Parts12%▂█▄▅▅▄

Item faulty

One of the items didn't work

Also, one is damaged

Color6%▆▁▄▄▆█

FAQ

Common Coloured Solar Lights Outdoor questions

Answered from the same tracked data.