bulkhead light
Skip itA small market ($36K/yr) — this niche doesn't clear our bar today.
Review moat
Great332.47avg incumbent reviews — the moat a new listing must climb
Brand share
Great57%top-5 brand share — no brand owns this niche
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Price range
Good£5.86–£33.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Avg price
Okay£11.40avg listing price — sweet spot $15–$100
Returns
Okay3.6%return rate — above 5% kills the launch gate
Growth
Bad-26.8%90-day search growth — must beat 0% to launch
Market size
Bad£36K£36K/yr · 73K searches
According to Flapen's Amazon United Kingdom niche tracking, bulkhead light is a £36K/yr Amazon United Kingdom market (73K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 46/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
bulkhead light market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- £34K–£46K
- units × avg price
- Conversion rate
- 4.3%
- Avg BSR
- #367
- Page quality
- 0%
- Prime
- 75%
- Sponsored
- 72%
- Out of stock
- 2.7%
- Avg brand age
- 58 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
57
Top-5 brand share
57%
Top 20: 100%
Top-5 click share
45%
Top 20: 87%
Open market
37%
- Status17%
- Kingavon12%
- Powermaster11%
- ANWIO9%
- Generic8%
- Knightsbridge6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -26.8% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 2.7×
Top bulkhead light search terms
- bulkhead lights outdoor25K/yr
- bulkhead light22K/yr
- led bulkhead light7K/yr
- bulkhead lights4K/yr
- outdoor bulkhead light7K/yr
- led bulkhead lights outdoor4K/yr
- bulk head outside lights4K/yr
Top bulkhead light products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Status Turin IP44 Outdoor Bulkhead Wall Light Fitting E27 7W Compatible Exterior Lantern for Garden & Porch Lighting Black (60SIBHBX2)
Status£5.864.2★88 rev
2 X Black Outdoor Garden Exterior Security Bulkhead Bulk Head Light LAMP 60W
Kingavon£9.324.5★361 rev
Powermaster S6354 Rectangular Bulkhead Light 100 W Black
Powermaster£8.344.5★371 rev
ANWIO 14W Outside Black Led Oval Bulkhead Light Ip54 Waterproofled Porch Sconce Lighting Outdoor LED Wall Light Ceiling Light 980LM 4000K Natural White Bathroom Ceiling Light 220-240V(2 Pack)
ANWIO£12.074.4★468 rev
Knightsbridge 230V IP65 60W B22 Bulkhead with Clear Prismatic Diffuser and Black Plastic Base
Knightsbridge£11.824.5★331 rev
Newest
by launch date
Aurora LED Wall & Ceiling Light 20W IP65 Waterproof Bulkhead 4000K 2050lm 221mm Round EN-BH120/40
Generic£8.291 rev
Aurora LED Wall & Ceiling Light 15W IP65 Waterproof Bulkhead 4000K 1550lm 167mm Round EN-BH115/40
Generic£8.141 rev
Aurora LED Wall & Ceiling Light 30W IP65 Waterproof Bulkhead 4000K 2800lm 300mm Round EN-BH130/40
Generic£12.463 rev
MULANDI Nautical Bulkhead Light Outdoor Wall Mount Light 30W Warm White Modern Fixtures Die Cast Aluminum Waterproof Porch Lights Outdoor Wall Mount Light for Front Porch Patio Garage
MULANDI£14.4372 rev
MULANDI Aluminum Nautical Bulkhead Light Glass Outdoor Marine Flush Mount Ceiling Lighting Integrated E27 Wall Fixture with Frosted Glass Lens One-Round Waterproof
MULANDI£10.2872 rev
Trending
90-day click momentumAurora LED Wall & Ceiling Light 20W IP65 Waterproof Bulkhead 4000K 2050lm 221mm Round EN-BH120/40
Generic£8.295.0★
Aurora LED Wall & Ceiling Light 15W IP65 Waterproof Bulkhead 4000K 1550lm 167mm Round EN-BH115/40
Generic£8.145.0★
Aurora LED Wall & Ceiling Light 30W IP65 Waterproof Bulkhead 4000K 2800lm 300mm Round EN-BH130/40
Generic£12.464.6★
MULANDI Nautical Bulkhead Light Outdoor Wall Mount Light 30W Warm White Modern Fixtures Die Cast Aluminum Waterproof Porch Lights Outdoor Wall Mount Light for Front Porch Patio Garage
MULANDI£14.434.4★
Konstsmide 7650-200 Elmas Bulk Head Outdoor Wall Light Mains Powered/W: 12cm D: 10.5cm H: 20cm / 1 x 40 W E27 Max Wall Lamp/Clear Ribbed Glass/Plastic / IP44 / Outside Light White
Konstsmide£9.624.4★
What buyers say about bulkhead light
What buyers praise and complain about, mined from review topics.What buyers love
“Bright light”
“Amazing value”
“Excellent product”
“Easy fit”
“Product as described”
“Easy to assemble easy to put up”
“ideal easy to use”
“The design is simple”
“lightweight design”
“Good useful plastic bulkhead lights”
What buyers complain about
“fitting is a nightmare”
“Cheap rubbish”
“Failed after a month”
“flimsy”
“Cheap Plastic”
“Installation is a bit tricky”
“a bit fiddly to wire up”
“Disappointed with description”
“Poor quality water leaks in”
“the wire n connector did not fit”
Top return reasons
Common questions
- Is bulkhead light profitable to sell on Amazon United Kingdom?
- The niche generates £36K/yr across 32 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -26.8%. Flapen's verdict: Skip it (46/100).
- How competitive is the bulkhead light niche?
- 19 brands and 57 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in bulkhead light?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 3.6%.
- When does demand for bulkhead light peak?
- Demand peaks in Oct–Nov; the busiest month runs 2.7× the quietest.
- What does it cost to enter the bulkhead light niche?
- Listings span £5.86–£33.11; the average listing price is £11.40 (sweet spot $15–$100). The average incumbent carries 332 reviews — the moat a new listing must climb.