Boy Birthday Gifts

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months

113K

Growth, 90 days vs prior 90

-4.1%

Conversion, latest week

2.1%

Market size, estimated

£28Ka year

Peak month

December4.0× the quietest month

Top search term

boy birthday gifts17K searches a year

Listings sell for £11.80 on average, from £3.56 to £20.86. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £11.80 that is £0 to £1K a year per listing.

Average price

£11.80under the $15 to $100 sweet spot

Price range

£3.56–£20.86

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #43 within Indoor Lighting. It carries 4,676 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

94%

Out of stock, average day

1.5%

Average rank

#43in Indoor Lighting

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,676per listing

Listings tracked

47

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months