How competitive is the Blackpink Lightstick niche on Amazon United Kingdom?

10 brands and 20 sellers compete in Blackpink Lightstick on Amazon United Kingdom. The top 5 Blackpink Lightstick products take 79% of clicks and its top 5 brands hold 79% of demand.

What does it cost to enter the Blackpink Lightstick niche?

Blackpink Lightstick sells for £32.35 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £11.13–£54.17. The average incumbent carries 133 reviews — the moat a new listing must climb.

Blackpink Lightstick

a small market ($5K/yr) — Blackpink Lightstick doesn't clear our bar today.

Signals Low Review Barrier Out of Stock

Flapen Score

Skip it

This niche Category average

Is Blackpink Lightstick profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Blackpink Lightstick is a £5K/yr Amazon United Kingdom market (55K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 41/100.

Blackpink Lightstick: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -29.4% over the last 90 days and 0.3% of searches end in a purchase.

£5K

revenue / yr

Units sold / yr750

Search volume / yr-29.4%55K

Conversion rate0.3%

Avg price£32.35

Who owns the niche?

The top 5 brands hold 79% of demand, so 21% of the market is open.

21%

open market share

Brands · sellers10 · 20

Top-5 product click share79%

Open market21%

Avg brand age30 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 10 products

Top Blackpink Lightstick products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Niceyoeuk Light Stick Concert Glow Lamp Official Hammer Light Stick Fans Gift Hiphop Stick Luminous Lamp (Pink OneSize)

Price: £18.19
Rating: 4.1/5
Reviews: 189
Age: 2y ago

COSYPOSY BLACKPINK OFFICIAL LIGHT STICK SPECIAL EDITION + 1 Miniature Keyring

Price: £54.17
Rating: 5.0/5
Reviews: 1
Age: 12mo ago

BLACKPINK OFFICIAL LIGHTSTICK VER.2 (+IDOLPARK Special BLACKPINK Photocards set)

Price: £51.85
Rating: 4.1/5
Reviews: 243
Age: 5y ago

KPOP HEAVEN Black.Pink Official Lightstick Special Edition + 3 Extra Photocards Set

Price: £48.87
Rating: 4.2/5
Reviews: 60
Age: 11mo ago

Générique Lightstick Concert lamp LED light Black Pink Lampa Hiphop

Price: £20.98
Rating: 4.0/5
Reviews: 1
Age: 11mo ago

Newest

by launch date

SVELNIO Blackpink Lightstick Katseye Light Stick Heart/Hammer-Shaped Kpop Stick Concert Lamp Hip Hop Lightstick For Blackpink Fans Hammer Light Stick Fans Gift Hip Hop Stick Luminous Lamp

Price: £28.37
Rating: 0.0/5
Reviews: 0
Age: 9mo ago

Générique Lightstick Concert lamp LED light Black Pink Lampa Hiphop

Price: £20.98
Rating: 4.0/5
Reviews: 1
Age: 11mo ago

KPOP HEAVEN Black.Pink Official Lightstick Special Edition + 3 Extra Photocards Set

Price: £48.87
Rating: 4.2/5
Reviews: 60
Age: 11mo ago

COSYPOSY BLACKPINK OFFICIAL LIGHT STICK SPECIAL EDITION + 1 Miniature Keyring

Price: £54.17
Rating: 5.0/5
Reviews: 1
Age: 12mo ago

Niceyoeuk Light Stick Concert Glow Lamp Official Hammer Light Stick Fans Gift Hiphop Stick Luminous Lamp (Pink OneSize)

Price: £18.19
Rating: 4.1/5
Reviews: 189
Age: 2y ago

Competition: brands, sellers & click share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

10 rising

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

13%

Niceyoeuk24%
COSYPOSY22%
Blackpink13%
KPOP HEAVEN12%
Générique9%
YG8%
Open — no brand owns it (4 brands, 13%)

Blackpink Lightstick demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume55KCVR0.3%Products10Brands10Top 5 Brands79%OOS Rate48.2%Rating4.1★Reviews133Avg BSR#1,297

Top Blackpink Lightstick search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

blackpink lightstick46K/yr -24.5%0.5% conv.
black pink lightstick6K/yr -59.4%1.5% conv.
blackpink lightstick version 23K/yr -45.5%0.0% conv.

What reviews say buyers love and hate about Blackpink Lightstick

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Functionality-Overall100%

“Daughter loves this toy works just fine”

What buyers complain about

100% of reviews

Connectivity-Overall50%

“for some reason I cannot connect my lightsick to the app hopefully I fix that or the seller can help”

Software/Application50%

“fits the description only thing is I've downloaded the app but for some reason I cannot connect my lightsick to the app hopefully I fix that or the seller can help”

Blackpink Lightstick return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defective Material/Parts

38%

2Brightness/Shine/Glow

25%

3Value For Money

13%

4Connectivity-Overall

13%

5Functionality-Overall

13%

Common Blackpink Lightstick questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Blackpink Lightstick 41/100 on Amazon United Kingdom — Skip it. The niche generates £5K/yr across 10 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -29.4% over the last 90 days.

Blackpink Lightstick buyers on Amazon United Kingdom complain most about Connectivity-Overall, Software/Application, the themes mined from the niche's reviews. Its return rate is 0.6%.