Box Cutter

Shoppers searched for this 518K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £183K a year.

Searches, last 12 months

518K

Growth, 90 days vs prior 90

-7.0%

Conversion, latest week

4.5%

Market size, estimated

£183Ka year

Peak month

November1.4× the quietest month

Top search term

box cutter223K searches a year

Listings sell for £7.79 on average, from £2.12 to £34.68. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At £7.79 that is £4K to £6K a year per listing.

Average price

£7.79under the $15 to $100 sweet spot

Price range

£2.12–£34.68

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

£4K–£6K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #43 within Hand Tools. It carries 934 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

100%

Out of stock, average day

4.3%

Average rank

#43in Hand Tools

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

934per listing

Listings tracked

36

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months