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Bathroom Sink

Maybe

Returns run at only 1.0% of orders. But buyers convert on only 0.4% of searches, so Bathroom Sink is a Maybe.

Flapen Score
52
52 / 100
Top 33% of 2,225 DIY & Tools niches · +3 vs the category median of 49
Market size
£194K/yr548K searches / yr
90-day growth
-22.4%search demand this quarter
Competition
34%top-5 click share · 26 brands · 29 sellers

Flapen Score

Bathroom Sink against its category

The dotted line is the DIY & Tools average. Past it, Bathroom Sink is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bathroom Sink market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bathroom Sink 548K times last year and spent an estimated £194K. The top 5 brands take 65% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

0.4% of searches ended in a purchase last week.

Shoppers searched for this 548K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £194K a year.

Searches, last 12 months
548K
Growth, 90 days vs prior 90
-22.4%
Conversion, latest week
0.4%
Market size, estimated
£194Ka year
Peak month
April1.6× the quietest month
Top search term
bathroom sink130K searches a year

02 · Price

A sale here is worth £92.96.

Listings sell for £92.96 on average, from £22.69 to £214.22. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £92.96 that is £0 to £9K a year per listing.

Average price
£92.96inside the $15 to $100 sweet spot
Price range
£22.69–£214.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£9K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 21% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #178 within Kitchen & Bath Fixtures. It carries 207 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
21%
Out of stock, average day
8.2%
Average rank
#178in Kitchen & Bath Fixtures
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
207per listing
Listings tracked
58

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Bathroom Sink products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

£0£6K£12K£17K£23K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

26 falling

Sellers

29

Top-5 brand share

65%

Top 20: 96%

Top-5 click share

34%

Top 20: 65%

Open market

31%

  • BELOFAY30%
  • Yaheetech12%
  • Affine9%
  • Artis8%
  • iBathUK7%
  • Balterley4%

Demand

Bathroom Sink search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Bathroom Sink search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bathroom sink130K/yr
  • bathroom vanity units with basin66K/yr
  • vanity unit with basin64K/yr
  • vanity unit54K/yr
  • bathroom vanity unit36K/yr
  • bathroom basin23K/yr
  • bathroom sinks21K/yr
  • bathroom sink and vanity unit18K/yr
  • bathroom wash stands & vanity units17K/yr
  • countertop basin16K/yr

Reviews and returns

What reviews say buyers love and hate about Bathroom Sink

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall14%−0.06

Looks good smaller than I thought

Does not fit

It was too big for the area we wanted

Assembly/Installation12%+0.51

if you take your time it should only take an hour to put together

Assembly took a little time

it could not hold together

Quality-Overall11%+1.61

Very poor quality if the cabinet

Cheap

Bad quality

Durability5%−0.13

it won't last lo g

its coming apart

Studs were loose and dislodged

Design-Overall4%

Design fault

Poor design

Love

Quality-Overall28%+1.61

Great quality sink unit

Good quality love that it has cupboard and drawers

AMAZING QUALITY

Value For Money20%+1.28

Excellent value for money

Great value

Good Value

Assembly/Installation11%+0.51

Easy Assembly

Easily assembled

Easy to build

Size-Overall6%−0.06

Good fit

Fit where needed

Its fitted in my bath perfectly

Advertised Vs Actual Product5%−0.08

Looks just like the photo

exactly what I needed

As expected

Return

1.0% Return rate 72% Fixable by listing

Size-Overall54%▇▇▇█▇▇

Looks good smaller than I thought

Does not fit

It was too big for the area we wanted

Defective Material/Parts13%▄▅▄▃▆█

After spending hours putting it together I have noticed the front of the cabinet is damaged

The unit was not fixed properly

Color7%▄▃▄▇█▂

shame about the colour

Colour not as pictured

Image not accurate in colour

Quality-Overall3%▂█▄▄▂▂

Very poor quality if the cabinet

Cheap

Bad quality

Assembly/Installation3%▃▅█▅▂▂

if you take your time it should only take an hour to put together

Assembly took a little time

it could not hold together

FAQ

Common Bathroom Sink questions

Answered from the same tracked data.