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Anti Condensation Paint

Fail

Demand is soft, at -62.2% this quarter, so Anti Condensation Paint is a Fail.

Flapen Score
44
44 / 100
Ranks 1,524 of 2,225 DIY & Tools niches · −5 vs the category median of 49
Market size
£35K/yr33K searches / yr
90-day growth
-62.2%search demand this quarter
Competition
62%top-5 click share · 10 brands · 54 sellers

Flapen Score

Anti Condensation Paint against its category

The dotted line is the DIY & Tools average. Past it, Anti Condensation Paint is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Anti Condensation Paint market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Anti Condensation Paint 33K times last year and spent an estimated £35K. The top 5 brands take 86% of clicks. Demand peaks in Jan–Feb–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -62.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
-62.2%
Conversion, latest week
3.4%
Market size, estimated
£35Ka year
Peak month
November3.5× the quietest month
Top search term
anti condensation paint17K searches a year

02 · Price

A sale here is worth £31.06.

Listings sell for £31.06 on average, from £7.47 to £70.72. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £31.06 that is £0 to £3K a year per listing.

Average price
£31.06inside the $15 to $100 sweet spot
Price range
£7.47–£70.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #408 within Painting Supplies, Tools & Wall Treatments. It carries 370 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
59%
Out of stock, average day
8.0%
Average rank
#408in Painting Supplies, Tools & Wall Treatments
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
370per listing
Listings tracked
22

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
74 months

Products

Top Anti Condensation Paint products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£7K£10K£14K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

54

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

62%

Top 20: 98%

Open market

9%

  • Rempro40%
  • Dryzone18%
  • SIRAMICO COATINGS12%
  • Thermilate Technology9%
  • RUSTINS7%
  • Generic5%
  • Open — no brand owns it (4 brands, 9%)

Demand

Anti Condensation Paint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov · busiest ÷ quietest = 3.5×

Search terms

Top Anti Condensation Paint search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • anti condensation paint17K/yr
  • thermal paint11K/yr
  • thermal paint for interior walls5K/yr

Reviews and returns

What reviews say buyers love and hate about Anti Condensation Paint

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Paint Quality34%−0.07

Cheap quality paint

At some points the paint cracked

Paint is peeling off after a week

Functionality-Overall12%−0.09

Didnt work for me

Damp stop

Simply doesn't work

Durability9%−0.09

Wasnt well for a week

2 months later the mould came back

After 1 years popped again

Value For Money9%

Abit pricey

Overall a complete waste of money

over priced for what you get

Thickness5%−0.02

A little thin

It is a very thin paint

It wont, Infact its that thick, youll be lucky to do one ceiling

Love

Paint Quality21%−0.07

Genuinely impressed with this paint

Good paint

Works well on mould can paint over to colour match easily

Quality-Overall20%+1.76

Good and reliable

It has a very good reputation

Excellent product

Advertised Vs Actual Product13%+0.68

Does the job perfectly

will do what it says

As described

Coverage9%+0.94

Covers well

Very happy with the coverage

Very good coverage, colour white

Ease Of Use8%+0.38

Easy to use

Easy to apply

Easy to apply

Return

0.5% Return rate 26% Fixable by listing

Paint Quality47%█▅▅▇▇▄

Cheap quality paint

At some points the paint cracked

Paint is peeling off after a week

Size-Overall14%▁▄▂▂▁█
Leak-Proof7%▁▅▅▇█▁
Advertised Vs Actual Product7%▆▆█▁▁▁
Functionality-Overall6%▂▁▃▁█▁

Didnt work for me

Damp stop

Simply doesn't work

FAQ

Common Anti Condensation Paint questions

Answered from the same tracked data.