2 gang extension lead
Skip itPrices mostly outside the sweet spot ($3.95–$13.40) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Okay£187K£187K/yr · 252K searches
Review moat
Okay2,962.71avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£8.03avg listing price — sweet spot $15–$100
Growth
Bad-8.9%90-day search growth — must beat 0% to launch
Price range
Bad£3.95–£13.40cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, 2 gang extension lead is a £187K/yr Amazon United Kingdom market (252K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 44/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
2 gang extension lead market data
- Units sold / yr
- 25K–30K
- avg 750–1,000/product
- Revenue / yr
- £201K–£241K
- units × avg price
- Conversion rate
- 9.3%
- Avg BSR
- #96
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 12.8%
- Avg brand age
- 39 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.Brands
13 flat
Sellers
48
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
53%
Top 20: 93%
Open market
14%
- PRO ELEC52%
- Status12%
- EXTRASTAR7%
- Mscien6%
- XGKEGS5%
- ROOTOMA4%
- Open — no brand owns it (7 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -8.9% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 2.5×
Top 2 gang extension lead search terms
- 2 gang extension lead38K/yr
- 2 plug extension lead37K/yr
- 2 way extension lead26K/yr
- 2 socket extension lead23K/yr
- double extension lead16K/yr
- extension lead 2 socket6K/yr
- double socket extension15K/yr
- 2 socket extension lead 2m9K/yr
- two plug extension lead10K/yr
- extension lead 3m 2 socket7K/yr
Top 2 gang extension lead products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PRO ELEC PELB1900 2 Gang Extension Lead 3m White
PRO ELEC£4.684.7★2,117 rev
STATUS 2 Socket Extension Lead 2m Cable 13A Power Strip for Home Office or School White (2WS2MCP20)
Status£4.914.6★2,218 rev
pro elec PEL00899 2 Gang 1 m Extension Lead Cable - White
PRO ELEC£3.954.6★3,135 rev
PRO ELEC PELB1736 2 Gang Extension Lead 2m Black
PRO ELEC£4.374.6★667 rev
Mscien Extension Lead 2 Way Plug Sockets with Individual Switches Overload Protected Power Strip Wall Mountable 1.5M Extension Cable
Mscien£11.494.7★654 rev
Newest
by launch date
SLx Extension Lead 1m 2 Way Gang Socket 13A UK Plug 3 Pin Mains Power Extension Cord Compact Travel Power Strip White
SLx£4.0325 rev
Extension Lead with 3 USB Slots (1 USB C) Surge Protected 2 Plug Extension Lead 2M with Switch USB Power Strip for Home Bedroom Kitchen Office Black
ROOTOMA£11.51325 rev
Double Plug Adaptor with USB 2 Way Wall Adapter with Short Extension Lead Multi Plug Socket Extender For Home Office (Black)
ANVODE£10.97611 rev
2 plug extension lead with Individual Switches 1.5M Extension Cable Extension lead with switches 13A Fused UK Plug 2 gang extension lead Wall Mountable for Home Office Study
XGKEGS£9.59267 rev
Extension Lead 2 Way 1M White Rewirable Extension Socket Thin Plug for Corner Use
TISDLIP£7.75115 rev
Trending
90-day click momentum
PRO ELEC PELB1948 2Gang Surge Protected Mains Extension Lead 2m White
PRO ELEC£6.514.7★
SLx Extension Lead 1m 2 Way Gang Socket 13A UK Plug 3 Pin Mains Power Extension Cord Compact Travel Power Strip White
SLx£4.034.8★
PRO ELEC PELB1736 2 Gang Extension Lead 2m Black
PRO ELEC£4.374.6★
STATUS 2 Socket Extension Lead 2m Cable 13A Power Strip for Home Office or School White (2WS2MCP20)
Status£4.914.6★
ExtraStar 2 Way Extension Lead 13A Fused UK Plug Extension Socket 2M Extension Cable Power Strip - White
EXTRASTAR£7.634.6★
What buyers say about 2 gang extension lead
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“As advertised”
“Great value”
“the USB ports are useful”
“its a sturdy extension”
“Great fit”
“Easy to use”
“Strong sturdy case”
“A tidy compact unit”
“Overall, this is a practical, well-designed adaptor that helps reduce clutter and adds extra charging”
What buyers complain about
“The USB ports were faulty”
“Not as advertised”
“It doesn't have the best appearance though”
“First switch failed after a couple of weeks”
“Extension plug short”
“Can't fit done types next to each other”
“This wasn't exactly cheap either”
“the heads on the screws provided were too big”
“I found it was very hot”
“Didn't effect use”
Top return reasons
Common questions
- Is 2 gang extension lead profitable to sell on Amazon United Kingdom?
- The niche generates £187K/yr across 28 tracked products. 90-day search growth is -8.9%. Flapen's verdict: Skip it (44/100).
- How competitive is the 2 gang extension lead niche?
- 13 brands and 48 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in 2 gang extension lead?
- Top complaints mined from reviews: Socket/Port/Plug, Advertised Vs Actual Product, Quality-Overall. The return rate is 0.9%.
- When does demand for 2 gang extension lead peak?
- Demand peaks in Jan–Dec; the busiest month runs 2.5× the quietest.
- What does it cost to enter the 2 gang extension lead niche?
- Listings span £3.95–£13.40; the average listing price is £8.03 (sweet spot $15–$100). The average incumbent carries 2,963 reviews — the moat a new listing must climb.