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50

100mm ducting

Worth a look

Shows low returns (1.6%), but a small market ($41K/yr) keeps it on the watch list.

Market size 10Growth 53Conversion 58Competition 65Returns 83Price range 33Avg price 32Brand share 60Review moat 48Quality gap 53

Returns

Great1.6%

return rate — above 5% kills the launch gate

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Conversion

Good5.0%

search→purchase rate — share of searches ending in a sale

Growth

Good+24.6%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,676.89

avg incumbent reviews — the moat a new listing must climb

Price range

Okay£4.21–£20.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£9.85

avg listing price — sweet spot $15–$100

Market size

Bad£41K

£41K/yr · 83K searches

According to Flapen's Amazon United Kingdom niche tracking, 100mm ducting is a £41K/yr Amazon United Kingdom market (83K searches/yr). The top 5 brands hold 69% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

100mm ducting market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
£39K–£49K
units × avg price
Conversion rate
5.0%
Avg BSR
#67
Page quality
0%
Prime
97%
Sponsored
86%
Out of stock
1.0%
Avg brand age
41 months
Avg seller age
196 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 falling

Sellers

32

Top-5 brand share

69%

Top 20: 99%

Top-5 click share

46%

Top 20: 82%

Open market

26%

  • Hon&Guan38%
  • Fantronix14%
  • Kair7%
  • AC Infinity6%
  • YJHome5%
  • 22.5 Team Controls4%

Demand & seasonality

Weekly Amazon search volume, last 86 weeks — +24.6% search growth over the last 90 days.
4K3KSpike '25Prime Day '25Black Friday '25Spike '26Prime Day '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.7×

Top 100mm ducting search terms

  • ducting20K/yr
  • 100mm ducting23K/yr
  • 100mm flexible ducting8K/yr
  • ducting pipe6K/yr
  • 4 inch ducting6K/yr
  • flexible ducting5K/yr
  • extractor fan ducting7K/yr
  • 100mm ducting pipe4K/yr
  • 100mm pipe4K/yr
All search terms

Top 100mm ducting products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£2K8%£3K12%£5K16%£7K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about 100mm ducting

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall27%

“feels well made”

Advertised Vs Actual Product17%

“The product worked”

Value For Money17%

“Value for money”

Size-Overall10%

“Good fit”

Assembly/Installation4%

“simple to install”

Ease Of Use3%

“It has plenty of uses”

Strength3%

“sturdy”

Security2%

“Securing clips come with lugs so no need for tools”

Compatibility-Overall2%

“This is exactly what it looks like it's very good it is compatible with 100 mil extract fans it's pretty durable I've stepped on it”

Grip2%

“they dont slide”

What buyers complain about

Size-Overall18%

“it's clearly too big”

Quality-Overall13%

“Bad quality control”

Advertised Vs Actual Product13%

“Size not as listed”

Thickness10%

“Not particularly thick plastic so has a bit of give to it”

Smell8%

“a really toxic acrid smell”

Strength6%

“It seems delicate”

Stretchability/Expandability/Elasticity3%

“Not 5m long fully stretched”

Rusts/Corrodes3%

“this one should not get rusty”

Material Quality3%

“Flimsy material”

Durability3%

“unfortunately the AC unit didn't last”

Top return reasons

Size-Overall71%
Compatibility-Overall8%
Functionality-Overall3%
Quality-Overall3%
Smell2%
Advertised Vs Actual Product2%
Material Quality2%
Thin1%
Defective Material/Parts1%
Strength1%

Common questions

Is 100mm ducting profitable to sell on Amazon United Kingdom?
The niche generates £41K/yr across 37 tracked products. 2 of 15 products launched in the last 360 days are still selling. 90-day search growth is +24.6%. Flapen's verdict: Worth a look (50/100).
How competitive is the 100mm ducting niche?
21 brands and 32 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 69% of demand.
What do buyers complain about in 100mm ducting?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.6%.
When does demand for 100mm ducting peak?
Demand is steady year-round — the busiest month runs 1.7× the quietest.
What does it cost to enter the 100mm ducting niche?
Listings span £4.21–£20.36; the average listing price is £9.85 (sweet spot $15–$100). The average incumbent carries 1,677 reviews — the moat a new listing must climb.