10 Way Extension Lead
MaybeReturns run at only 1.2% of orders. But demand is soft, at -11.1% this quarter, so 10 Way Extension Lead is a Maybe.
- Flapen Score
- 52 / 100Top 33% of 2,225 DIY & Tools niches · +3 vs the category median of 4952
- Market size
- £97K/yr106K searches / yr
- 90-day growth
- -11.1%search demand this quarter
- Competition
- 40%top-5 click share · 20 brands · 48 sellers
Flapen Score
10 Way Extension Lead against its category
The dotted line is the DIY & Tools average. Past it, 10 Way Extension Lead is stronger. Inside it, weaker.
Market
The 10 Way Extension Lead market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for 10 Way Extension Lead 106K times last year and spent an estimated £97K. The top 5 brands take 69% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
5.0% of searches ended in a purchase last week.
Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £97K a year.
- Searches, last 12 months
- 106K
- Growth, 90 days vs prior 90
- -11.1%
- Conversion, latest week
- 5.0%
- Market size, estimated
- £97Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- 10 way extension lead20K searches a year
02 · Price
A sale here is worth £18.28.
Listings sell for £18.28 on average, from £6.60 to £36.31. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £18.28 that is £0 to £2K a year per listing.
- Average price
- £18.28inside the $15 to $100 sweet spot
- Price range
- £6.60–£36.31
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
69% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #257 within Electrical. It carries 940 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 97%
- Out of stock, average day
- 4.7%
- Average rank
- #257in Electrical
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 940per listing
- Listings tracked
- 35
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top 10 Way Extension Lead products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Brennenstuhl Primera-Line 10-way Extension Lead (Power strip with 2 switches for 5 sockets each and 2m cable) Black
- Price
- £15.34
- Rating
- 4.7/5
- Reviews
- 864
- Age
- 12y ago

10 Way Extension Lead with USB Slots(2 USB C) ANVODE 14-IN-1 Plug Extension Socket with Switch Multi Plug Power Strip for Home Office Dorm 2M Extension Cable Black
- Price
- £16.49
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago

Brennenstuhl Super-Solid-Line 8-way Extension Socket (Extension Lead with Safety Fuse Button 2 5m cable sockets in 90 arrangement) black/grey
- Price
- £17.65
- Rating
- 4.7/5
- Reviews
- 177
- Age
- 8y ago

Pro Elec PELB1641 10 Gang Surge Protected Extension Lead White 2m
- Price
- £16.38
- Rating
- 4.6/5
- Reviews
- 45
- Age
- 15y ago

Benross 41069 10-Way Extension Cable / 2 Metre Extension Lead/Ideal for Home Office or Garden / 10 UK Plug Sockets/Surge Protection / 240V AC 13 Amps
- Price
- £9.73
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 6y ago
Trending
90-day click momentum
Amazon Basics Heavy-Duty 9-Way Metal Power Strip with Surge Protection Safety Shutters Socket Strip Extension 1.8m Cable Wall Mountable 600J Black
- Price
- £23.32
- Rating
- 4.6/5
- Reviews
- 99
- Age
- 1y ago

kenable 12 Way Vertical PDU Power Distribution Unit with Surge Protection - UK Sockets 1U Rack Mount Switched 13A with 1.8m Cable and UK Plug
- Price
- £27.10
- Rating
- 4.3/5
- Reviews
- 62
- Age
- 14y ago

ANVODE 10 Way Extension Lead with USB Slots (2 USB C) White
- Price
- £16.30
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago

Extension Lead with USB Slots 8 Way Socket Surge Protection with 4 USB Charger(2C+2A) Multi Plug 2990W Safety Shutter with 4M Extension Cord for TV PC Laptops Tablets
- Price
- £14.92
- Rating
- 4.5/5
- Reviews
- 35
- Age
- 1y ago

PRO ELEC PEL01384 10 Gang Extension Lead 2m White
- Price
- £11.33
- Rating
- 4.3/5
- Reviews
- 67
- Age
- 10y ago
Newest
by launch date
Tower Extension Lead 2M 10 Way (13A 3000W) Surge Protected Extension Sockets with 2 USB C and 2 USB A Multi Plug Socket with 3 Independent Switches Power Strip for Home Office Kitchen
- Price
- £18.07
- Rating
- 4.7/5
- Reviews
- 108
- Age
- 11mo ago

10 Way Extension Lead with USB Slots(2 USB C) ANVODE 14-IN-1 Plug Extension Socket with Switch Multi Plug Power Strip for Home Office Dorm 2M Extension Cable Black
- Price
- £16.49
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago

ANVODE 10 Way Extension Lead with USB Slots (2 USB C) White
- Price
- £16.30
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago

Extension Lead with USB Slots 8 Way Socket Surge Protection with 4 USB Charger(2C+2A) Multi Plug 2990W Safety Shutter with 4M Extension Cord for TV PC Laptops Tablets
- Price
- £14.92
- Rating
- 4.5/5
- Reviews
- 35
- Age
- 1y ago

Amazon Basics Heavy-Duty 9-Way Metal Power Strip with Surge Protection Safety Shutters Socket Strip Extension 1.8m Cable Wall Mountable 600J Black
- Price
- £23.32
- Rating
- 4.6/5
- Reviews
- 99
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 rising
Sellers
48
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
40%
Top 20: 83%
Open market
26%
- Brennenstuhl35%
- ANVODE13%
- PRO ELEC12%
- Benross5%
- KING-LINK5%
- Duronic4%
Demand
10 Way Extension Lead search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
Search terms
Top 10 Way Extension Lead search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 10 way extension lead20K/yr
- brennenstuhl extension lead13K/yr
- brennenstuhl14K/yr
- 10 gang extension lead13K/yr
- 10 plug extension lead10K/yr
- 10 socket extension lead9K/yr
- 10 way extension lead surge protection9K/yr
- extension lead 10 socket4K/yr
- 10 gang extension lead surge protection5K/yr
- 10 plug extension lead surge protection5K/yr
Reviews and returns
What reviews say buyers love and hate about 10 Way Extension Lead
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
None of the USB Ports work
USB ports stopped working
Poor USB ports
The build quality is very poor
Cheaply made
Poor quality
Broke after two days - very poor quality
Stopped working after a week
Didn't last long
Even makes odd noises when nothing is plugged into it drawing load
Started making buzzing noises
Loud eclectical noise
Cable was a little short
somewhat bigger than expected
It is smaller than we thought
Love
Excellent product
Solid quality
It has great build quality
Good for the price
Worth every penny
Good value for money
The usb ports are a handy feature
Good socket
The sockets work perfectly well
As shown
Exactly as described
Works just as it should
Great extension
Great plug extension
Good extension tower
Return
1.2% Return rate 30% Fixable by listing
Cable was a little short
somewhat bigger than expected
It is smaller than we thought
None of the USB Ports work
USB ports stopped working
Poor USB ports
I can't do that any longer
One side of it doesn't work
One side of it doesn't work
The plastic cover over the on/off switch does not close
The build quality is very poor
Cheaply made
Poor quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 10 Way Extension Lead questions
Answered from the same tracked data.








