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Tongkat Ali

Fail

Shoppers spend an estimated $3K a year here, so Tongkat Ali is a Fail.

Flapen Score
48
48 / 100
Top 6% of 198 Health, Household and Personal Care niches · +11 vs the category median of 37
Market size
$3K/yr3K searches / yr
90-day growth
+15.3%search demand this quarter
Competition
65%top-5 click share · 9 brands · 14 sellers

Flapen Score

Tongkat Ali against its category

The dotted line is the Health, Household and Personal Care average. Past it, Tongkat Ali is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tongkat Ali market on Amazon at a glance

Shoppers on Amazon Singapore searched for Tongkat Ali 3K times last year and spent an estimated $3K. The top 5 brands take 85% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 3K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.

Searches, last 12 months
3K
Growth, 90 days vs prior 90
+15.3%
Conversion, latest week
2.6%
Market size, estimated
$3Ka year
Top search term
tongkat ali3K searches a year

02 · Price

A sale here is worth $37.54.

Listings sell for $37.54 on average, from $16.72 to $61.49. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $37.54 that is $0 to $4K a year per listing.

Average price
$37.54inside the $15 to $100 sweet spot
Price range
$16.72–$61.49
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

9% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #209 within Health, Household and Personal Care. It carries 1,839 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
9%
Prime listings
82%
Out of stock, average day
5.0%
Average rank
#209in Health, Household and Personal Care
Average rating
4.24 starsAmazon Singapore average 4.47 stars
Average reviews
1,839per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
80 months

Products

Top Tongkat Ali products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 65% of clicks. Leaders hold, but buyers still shop past them.

$0$316$632$948$1K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 flat

Sellers

14

Est. top-5 brand share

85%

Top 20: 100%

Est. top-5 click share

65%

Top 20: 100%

Open market

15%

  • Horbäach36%
  • Nootropics Depot16%
  • AKARALI11%
  • VH Nutrition8%
  • DEAL SUPPLEMENT7%
  • Now Foods7%
  • Open — no brand owns it (3 brands, 15%)

Demand

Tongkat Ali search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10060Spike '25Black Friday '25Spike '26Prime Day '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 2.0× · 11 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Tongkat Ali

We read the reviews and the return reasons for every product selling here.

<0.1%of orders come back, a rate Amazon rounds to zero

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

1 topic

NegativePositive

FAQ

Common Tongkat Ali questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data