How competitive is the Sunscreen Spray niche on Amazon Singapore?

8 brands and 8 sellers compete in Sunscreen Spray on Amazon Singapore. The top 5 Sunscreen Spray products take 70% of clicks and its top 5 brands hold 77% of demand.

Sunscreen Spray

Sunscreen Spray shows low returns (0.0%), but a small market ($3K/yr) keeps it on the watch list.

Signals Trending Low Review Barrier

Flapen Score

Worth a look

Top 1% of 111 Beauty niches · +20 vs the category median of 35

This niche Category average · 111 niches

Is Sunscreen Spray profitable on Amazon?

According to Flapen's Amazon Singapore niche tracking, Sunscreen Spray is a $3K/yr Amazon Singapore market (3K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 55/100.

Sunscreen Spray: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +117.8% over the last 90 days and 4.6% of searches end in a purchase.

$3K

revenue / yr

Units sold / yr250

Search volume / yr+117.8%3K

Conversion rate4.6%

Avg price$21.05

Who owns the niche?

The top 5 brands hold 77% of demand, so 23% of the market is open.

23%

open market share

Brands · sellers8 · 8

Top-5 product click share70%

Open market23%

Avg brand age80 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 9 products

Top Sunscreen Spray products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Banana Boat Sport Coolzone SPF 50 Continuous Spray 170g

Price: $18.77
Rating: 4.5/5
Reviews: 28
Age: 9y ago

La Roche Posay Anthelios Invisible Fresh Mist SPF50+ 75 ml

Price: $34.94
Rating: 4.6/5
Reviews: 13,075
Age: 9y ago

NIVEA Sun Protect & Refesh Spray SPF50 (200ml) Body Sunscreen & After Sun Water resistant Immediate absorption

Price: $23.28
Rating: 4.3/5
Reviews: 14
Age: 8y ago

The Derma Co. 1% Hyaluronic Quick-Absorbing Sunscreen Spray |Hyaluronic Acid & Vitamin E | SPF 50 & PA++++ | No White Cast | Hydrating Fluid | Easy Reapplication | Face & Body | All Skin Types-100 ml

Price: $15.22
Rating: 3.9/5
Reviews: 276
Age: 1y ago

Biore UV Aqua Rich Aqua Protect Mist SPF50 PA++++ 60ml

Price: $12.00
Rating: 4.1/5
Reviews: 3,314
Age: 3y ago

Newest

by launch date

The Derma Co. 1% Hyaluronic Quick-Absorbing Sunscreen Spray |Hyaluronic Acid & Vitamin E | SPF 50 & PA++++ | No White Cast | Hydrating Fluid | Easy Reapplication | Face & Body | All Skin Types-100 ml

Price: $15.22
Rating: 3.9/5
Reviews: 276
Age: 1y ago

Biore UV Aqua Rich Aqua Protect Mist SPF50 PA++++ 60ml

Price: $12.00
Rating: 4.1/5
Reviews: 3,314
Age: 3y ago

Sun Bum Baby Bum SPF 50 Sunscreen Spray | Mineral UVA/UVB Face and Body Protection for Sensitive Skin | Fragrance Free | Travel Size | 3 FL OZ

Price: $19.57
Rating: 4.5/5
Reviews: 2,618
Age: 6y ago

Sunplay Sport UV Body Mist SPF120 165ml

Price: $23.88
Rating: 5.0/5
Reviews: 1
Age: 7y ago

Sunplay Skin Aqua Tone Up UV Mist SPF50 PA++++ 70g

Price: $17.80
Rating: 4.1/5
Reviews: 276
Age: 7y ago

Competition: brands, sellers & click share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 flat

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

14%

BANANA BOAT28%
La Roche-Posay16%
NIVEA12%
The Derma Co12%
Bioré10%
Sun Bum8%
Open — no brand owns it (2 brands, 14%)

Sunscreen Spray demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume3KCVR4.6%Products9Brands8Top 5 Brands77%OOS Rate14.7%Rating4.4★Reviews2,193Avg BSR#91

Common Sunscreen Spray questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sunscreen Spray 55/100 on Amazon Singapore — Worth a look. The niche generates $3K/yr across 9 tracked products. Search demand moved +117.8% over the last 90 days.

Sunscreen Spray sells for $21.05 on average on Amazon Singapore, inside our $15–$100 sweet spot. Listings span $12.00–$34.94. The average incumbent carries 2,193 reviews — the moat a new listing must climb.