Bottle Brush
FailShoppers spend an estimated $3K a year here, so Bottle Brush is a Fail.
- Flapen Score
- 47 / 100Top 4% of 54 Baby Products niches · +14 vs the category median of 3347
- Market size
- $3K/yr7K searches / yr
- 90-day growth
- +22.8%search demand this quarter
- Competition
- 55%top-5 click share · 12 brands · 16 sellers
Flapen Score
Bottle Brush against its category
The dotted line is the Baby Products average. Past it, Bottle Brush is stronger. Inside it, weaker.
Market
The Bottle Brush market on Amazon at a glance
Shoppers on Amazon Singapore searched for Bottle Brush 7K times last year and spent an estimated $3K. The top 5 brands take 59% of clicks. Demand peaks in Jul–Oct. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 4.0% of those searches ended in a purchase.
Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.
- Searches, last 12 months
- 7K
- Growth, 90 days vs prior 90
- +22.8%
- Conversion, latest week
- 4.0%
- Market size, estimated
- $3Ka year
- Peak month
- October2.3× the quietest month
- Top search term
- bottle brush5K searches a year
02 · Price
A sale here is worth $11.78.
Listings sell for $11.78 on average, from $4.26 to $22.77. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $11.78 that is $0 to $1K a year per listing.
- Average price
- $11.78under the $15 to $100 sweet spot
- Price range
- $4.26–$22.77
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 0.1%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
25% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #74 within Baby Products. It carries 6,616 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 25%
- Prime listings
- 94%
- Out of stock, average day
- 16.6%
- Average rank
- #74in Baby Products
- Average rating
- 4.55 starsAmazon Singapore average 4.47 stars
- Average reviews
- 6,616per listing
- Listings tracked
- 16
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Bottle Brush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Momcozy Bottle Brush Kit Innovative Push-Press Design for Better Cleaning - Baby Bottle Cleaner Brush for Baby Bottle Breast Pumps Nipples and More - Can Generate Foam for Better Cleaning Green
- Price
- $21.26
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 8mo ago

OXO Tot Bottle Brush Set Gray 2 Count (Pack of 1)
- Price
- $22.77
- Rating
- 4.8/5
- Reviews
- 2,137
- Age
- 4y ago

Owala 2-in-1 Water Bottle and Straw Cleaning Brush Smokey Blue
- Price
- $17.77
- Rating
- 4.8/5
- Reviews
- 3,511
- Age
- 5y ago

3M Scotch-Brite Bottle and Glass Cleaning Brush for Water Bottles Scratch-Free Antibacterial K-503J
- Price
- $8.45
- Rating
- 4.4/5
- Reviews
- 257
- Age
- 3y ago

Philips Avent SCF145/06 bottle and teat brush blue
- Price
- $8.66
- Rating
- 4.7/5
- Reviews
- 7,474
- Age
- 13y ago
Trending
estimated 90-day click momentum
3M Scotch-Brite Bottle and Glass Cleaning Brush for Water Bottles Scratch-Free Antibacterial K-503J
- Price
- $8.45
- Rating
- 4.4/5
- Reviews
- 257
- Age
- 3y ago

Owala 2-in-1 Water Bottle and Straw Cleaning Brush Smokey Blue
- Price
- $17.77
- Rating
- 4.8/5
- Reviews
- 3,511
- Age
- 5y ago

Momcozy Bottle Brush Kit Innovative Push-Press Design for Better Cleaning - Baby Bottle Cleaner Brush for Baby Bottle Breast Pumps Nipples and More - Can Generate Foam for Better Cleaning Green
- Price
- $21.26
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 8mo ago

OXO Good Grips Water Bottle Cleaning Set
- Price
- $15.60
- Rating
- 4.7/5
- Reviews
- 10,165
- Age
- 13y ago

OXO Tot Bottle Brush Set Gray 2 Count (Pack of 1)
- Price
- $22.77
- Rating
- 4.8/5
- Reviews
- 2,137
- Age
- 4y ago
Newest
by launch date
Momcozy Bottle Brush Kit Innovative Push-Press Design for Better Cleaning - Baby Bottle Cleaner Brush for Baby Bottle Breast Pumps Nipples and More - Can Generate Foam for Better Cleaning Green
- Price
- $21.26
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 8mo ago

3 in 1 Water Bottle Brush Bottle Brushes for Cleaning Cups Juicers & Lids Silicone Scrubber for Crevices & Grooves (Green)
- Price
- $5.88
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

3M Scotch-Brite Bottle and Glass Cleaning Brush for Water Bottles Scratch-Free Antibacterial K-503J
- Price
- $8.45
- Rating
- 4.4/5
- Reviews
- 257
- Age
- 3y ago

3M Scotch-Brite Amazing Bottle Cleaner Bottle Sponge Brush Cleaner for Bottles/Tumblers Grey Product + 1 Replacement Sponge Amazon.co.jp Exclusive
- Price
- $10.36
- Rating
- 4.3/5
- Reviews
- 1,917
- Age
- 4y ago

OXO Tot Bottle Brush Set Gray 2 Count (Pack of 1)
- Price
- $22.77
- Rating
- 4.8/5
- Reviews
- 2,137
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
16
Est. top-5 brand share
59%
Top 20: 100%
Est. top-5 click share
55%
Top 20: 100%
Open market
32%
- Momcozy13%
- OXO Tot12%
- 3M12%
- Owala12%
- MR.SIGA10%
- AVENT9%
Demand
Bottle Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Oct · busiest ÷ quietest = 2.3×
Search terms
Top Bottle Brush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bottle brush5K/yr
- bottle cleaner1K/yr
- baby bottle brush936/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bottle Brush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









