Wet Wipes

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.

Searches, last 12 months

85K

Growth, 90 days vs prior 90

+13.2%

Conversion, latest week

0.6%

Market size, estimated

$12Ka year

Top search term

wet wipes22K searches a year

Listings sell for $21.63 on average, from $0.60 to $69.12. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $21.63 that is $2K to $5K a year per listing.

Average price

$21.63inside the $15 to $100 sweet spot

Price range

$0.60–$69.12

Amazon Singapore median price

$30.00across 1,590 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.1%of orders · Amazon Singapore median 0.0%

61% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 28.6% of listings are out of stock. The average listing ranks #36 within Baby Products. It carries 4,185 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

97%

Out of stock, average day

28.6%

Average rank

#36in Baby Products

Average rating

4.62 starsAmazon Singapore average 4.47 stars

Average reviews

4,185per listing

Listings tracked

92

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

80 months