Baby Sunscreen

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.2% of those searches ended in a purchase. Searches in the last 90 days moved +90.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.9M a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

+90.1%

Conversion, latest week

16.2%

Market size, estimated

$4.9Ma year

Peak month

May10.5× the quietest month

Top search term

baby sunscreen974K searches a year

Listings sell for $14.97 on average, from $7.75 to $57.39. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 10,000 to 12,500 of them. At $14.97 that is $150K to $187K a year per listing.

Average price

$14.97under the $15 to $100 sweet spot

Price range

$7.75–$57.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

10,000–12,500

Revenue per listing a year

$150K–$187K

Returns

0.7%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #58 within Baby Care. It carries 4,474 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#58in Baby Care

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

4,474per listing

Listings tracked

32

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

48 months