Kids Body Wash

Shoppers searched for this 3.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved +14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.2M a year.

Searches, last 12 months

3.2M

Growth, 90 days vs prior 90

+14.6%

Conversion, latest week

11.7%

Market size, estimated

$5.2Ma year

Peak month

May1.4× the quietest month

Top search term

kids body wash762K searches a year

Listings sell for $13.82 on average, from $5.17 to $27.36. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 8,000 to 10,000 of them. At $13.82 that is $111K to $138K a year per listing.

Average price

$13.82under the $15 to $100 sweet spot

Price range

$5.17–$27.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

8,000–10,000

Revenue per listing a year

$111K–$138K

Returns

0.4%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #129 within Baby Care. It carries 11,293 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#129in Baby Care

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

11,293per listing

Listings tracked

45

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

70 months