Baby Lounger

Shoppers searched for this 7.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months

7.1M

Growth, 90 days vs prior 90

+2.9%

Conversion, latest week

0.6%

Market size, estimated

$1.9Ma year

Peak month

July1.4× the quietest month

Top search term

baby lounger2.9M searches a year

Listings sell for $46.77 on average, from $20.02 to $112.22. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At $46.77 that is $70K to $94K a year per listing.

Average price

$46.77inside the $15 to $100 sweet spot

Price range

$20.02–$112.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,500–2,000

Revenue per listing a year

$70K–$94K

Returns

3.8%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #53 within Activity & Entertainment. It carries 577 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

7.9%

Average rank

#53in Activity & Entertainment

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

577per listing

Listings tracked

36

13 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

9Amazon's first-year sales bar

Average brand age

40 months