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Mole Repellent for Lawns

Mole Repellent for Lawns clears our launch bar: a $3.6M/yr market growing +155.2% this quarter with returns at 0.6%.

Flapen Score

87
Launch it

Top 1% of 8,839 Patio, Lawn & Garden niches · +31 vs the category median of 56

Market size 96Growth 96Conversion 82Competition 70Returns 97Price range 93Avg price 95Brand share 79Review moat 55Quality gap 100
This niche Category average · 8,839 niches

Is Mole Repellent for Lawns profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Mole Repellent for Lawns is a $3.6M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 56% of demand. Demand peaks in May–Jun–Jul. Verdict: Launch it — 87/100.

Mole Repellent for Lawns: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +155.2% over the last 90 days and 8.8% of searches end in a purchase.

$3.6M

revenue / yr

Units sold / yr125K
Search volume / yr+155.2%1.1M
Conversion rate8.8%
Avg price$36.66

Who owns the niche?

The top 5 brands hold 56% of demand, so 44% of the market is open.

44%

open market share

Brands · sellers27 · 95
Top-5 product click share43%
Open market44%
Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.5★ — the gap to enter on.

0/100

page quality · 52 products

Sponsored placement79%
New entrants (1y)30· 21 succeeded
Avg rating3.5★
Avg reviews1,293

Top Mole Repellent for Lawns products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

$0$108K$217K$325K$434K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 rising

Sellers

95

Top-5 brand share

56%

Top 20: 95%

Top-5 click share

43%

Top 20: 73%

Open market

37%

  • Bonide20%
  • LEBMP10%
  • BORHOOD10%
  • KQCWKH8%
  • CLVDOFSS7%
  • Natural Elements7%

Mole Repellent for Lawns demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.1MCVR8.8%Products52Brands27Top 5 Brands56%OOS Rate22.3%Rating3.5★Reviews1,293Avg BSR#302
90K70KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 5.0×

Top Mole Repellent for Lawns search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • mole repellent solar powered282K/yr
  • mole repellent292K/yr
  • groundhog repellent83K/yr
  • gopher repellent104K/yr
  • solar mole repellent stakes33K/yr
  • vole repellent54K/yr
  • groundhog repellent outdoor35K/yr
  • gopher repellent ultrasonic40K/yr
  • solar mole repellent ultrasonic35K/yr
  • groundhog deterrent18K/yr

What reviews say buyers love and hate about Mole Repellent for Lawns

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Ease Of Use24%

Easy to apply

Pest/Insect Control9%

Repellent works

Assembly/Installation9%

Installation is quick

Smell8%

The scent is fresh

Plant Growth7%

our plants are actually thriving again

What buyers complain about

74% of reviews
Functionality-Overall32%

DON'T WORK

Pest/Insect Control12%

Did not keep the squirrels away

Value For Money7%

Wasted money

Smell6%

truly an unpleasant smell

Durability5%

Not durable at all

Mole Repellent for Lawns return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

19%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
38%
2Advertised Vs Actual Product
14%
3Pest/Insect Control
11%
4Defective Material/Parts
9%
5Value For Money
5%

Common Mole Repellent for Lawns questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Mole Repellent for Lawns 87/100 on Amazon United States — Launch it. The niche generates $3.6M/yr across 52 tracked products. 21 of 30 products launched in the last 360 days are still selling. Search demand moved +155.2% over the last 90 days.
Search demand for Mole Repellent for Lawns on Amazon United States peaks in May–Jun–Jul, where the busiest month runs 5.0× the quietest.