Sol Brush
Sol Brush clears our launch bar: a $1.8M/yr market growing +241.0% this quarter with returns at 0.9%.
Flapen Score
Top 1% of 2,472 Baby Products niches · +24 vs the category median of 44
Is Sol Brush profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Sol Brush is a $1.8M/yr Amazon United States market (497K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Launch it — 68/100.
Sol Brush: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Yes. Search demand moved +241.0% over the last 90 days and 11.0% of searches end in a purchase.
$1.8M
revenue / yr
Who owns the niche?
The top 5 brands hold 97% of demand, so 3% of the market is open.
3%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 7 products
Top Sol Brush products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Roe Wellness- SPF 50 Powder Sunscreen Mineral-Based Non-Toxic Brush-on For Kids Adults & Babies | For Scalp Face & Body (Reef Safe)
- Price
- $24.36
- Rating
- 4.1/5
- Reviews
- 1,347
- Age
- 2y ago
Sol Brush SPF 50 Mineral Sunscreen Powder Broad Spectrum UVA/UVB Protection Sunscreen Mess Free Brush On Applicator Clean & Cruelty Free Water Resistant (80 Minutes) Pink Fair
- Price
- $58.33
- Rating
- 4.4/5
- Reviews
- 68
- Age
- 4mo ago
BOB KIDS SPF 30 Brush On Mineral Powder Sunscreen Broad Spectrum Protection Water Resistant 80 Mins Fragrance Free Easy to Apply for Kids & Babies Mfg in USA
- Price
- $25.55
- Rating
- 4.2/5
- Reviews
- 502
- Age
- 1y ago
Hawaiian Tropic Mineral Powder Sunscreen Brush SPF 30 SPF Powder Sunscreen for Face Brush On Sunscreen Powder for Face Translucent Powder SPF 30 Hawaiian Tropic Sunscreen Powder 0.15 oz
- Price
- $14.10
- Rating
- 4.2/5
- Reviews
- 6,689
- Age
- 4y ago
Thinkkids Brush-On Sun Shield Powder Sunscreen 0.16 oz Broad-Spectrum UVA/UVB Face & Body SPF 30 Sunscreen with Minerals Non-Nano Zinc Oxide 24.5% Vitamin E & Ceramides For Kids & Babies
- Price
- $23.77
- Rating
- 4.6/5
- Reviews
- 66
- Age
- 4mo ago
Trending
90-day click momentumThinkkids Brush-On Sun Shield Powder Sunscreen 0.16 oz Broad-Spectrum UVA/UVB Face & Body SPF 30 Sunscreen with Minerals Non-Nano Zinc Oxide 24.5% Vitamin E & Ceramides For Kids & Babies
- Price
- $23.77
- Rating
- 4.6/5
- Reviews
- 66
- Age
- 4mo ago
Sol Brush SPF 50 Mineral Sunscreen Powder Broad Spectrum UVA/UVB Protection Sunscreen Mess Free Brush On Applicator Clean & Cruelty Free Water Resistant (80 Minutes) Pink Fair
- Price
- $58.33
- Rating
- 4.4/5
- Reviews
- 68
- Age
- 4mo ago
Sol Brush SPF 50 Mineral Sunscreen Powder Broad Spectrum UVA/UVB Protection Sunscreen Mess Free Brush On Applicator Clean & Cruelty Free Water Resistant (80 Minutes) Pink Medium
- Price
- $57.70
- Rating
- 4.4/5
- Reviews
- 68
- Age
- 4mo ago
Roe Wellness- SPF 50 Powder Sunscreen Mineral-Based Non-Toxic Brush-on For Kids Adults & Babies | For Scalp Face & Body (Reef Safe)
- Price
- $24.36
- Rating
- 4.1/5
- Reviews
- 1,347
- Age
- 2y ago
BOB KIDS SPF 30 Brush On Mineral Powder Sunscreen Broad Spectrum Protection Water Resistant 80 Mins Fragrance Free Easy to Apply for Kids & Babies Mfg in USA
- Price
- $25.55
- Rating
- 4.2/5
- Reviews
- 502
- Age
- 1y ago
Newest
by launch dateThinkkids Brush-On Sun Shield Powder Sunscreen 0.16 oz Broad-Spectrum UVA/UVB Face & Body SPF 30 Sunscreen with Minerals Non-Nano Zinc Oxide 24.5% Vitamin E & Ceramides For Kids & Babies
- Price
- $23.77
- Rating
- 4.6/5
- Reviews
- 66
- Age
- 4mo ago
Sol Brush SPF 50 Mineral Sunscreen Powder Broad Spectrum UVA/UVB Protection Sunscreen Mess Free Brush On Applicator Clean & Cruelty Free Water Resistant (80 Minutes) Pink Fair
- Price
- $58.33
- Rating
- 4.4/5
- Reviews
- 68
- Age
- 4mo ago
Sol Brush SPF 50 Mineral Sunscreen Powder Broad Spectrum UVA/UVB Protection Sunscreen Mess Free Brush On Applicator Clean & Cruelty Free Water Resistant (80 Minutes) Pink Medium
- Price
- $57.70
- Rating
- 4.4/5
- Reviews
- 68
- Age
- 4mo ago
BOB KIDS SPF 30 Brush On Mineral Powder Sunscreen Broad Spectrum Protection Water Resistant 80 Mins Fragrance Free Easy to Apply for Kids & Babies Mfg in USA
- Price
- $25.55
- Rating
- 4.2/5
- Reviews
- 502
- Age
- 1y ago
Roe Wellness- SPF 50 Powder Sunscreen Mineral-Based Non-Toxic Brush-on For Kids Adults & Babies | For Scalp Face & Body (Reef Safe)
- Price
- $24.36
- Rating
- 4.1/5
- Reviews
- 1,347
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.
Brands
6 flat
Sellers
30
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
0%
- Roe Wellness47%
- SOL BRUSH24%
- Brush On Block14%
- Hawaiian Tropic8%
- THINK4%
- Bada Boom3%
Sol Brush demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 13.8×
Top Sol Brush search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- roe sunscreen powder58K/yr
- sol brush sunscreen powder67K/yr
- powder sunscreen for kids47K/yr
- sol brush46K/yr
- roe wellness baby59K/yr
- sol sunscreen powder15K/yr
- brush on block23K/yr
- roe sunscreen16K/yr
- brush on sunscreen kids14K/yr
- mineral powder sunscreen kids10K/yr
What reviews say buyers love and hate about Sol Brush
What buyers mention most, as a share of all reviews.
What buyers love
66% of reviews“Ease of use”
“The application is great being a brush”
“Very well made”
“Smells good”
“Great protection”
What buyers complain about
60% of reviews“Didn't work”
“Way too expensive”
“Product leak”
“Doesnt apply very well”
“Bottle is very small”
Sol Brush return rate & reasons
Why buyers send it back, as a share of all return requests.
0.9%
Return rate
29%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Sol Brush questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
