Organic Baby Sunscreen
PassOrganic Baby Sunscreen scores 69 out of 100, a Pass. Shoppers spend an estimated $1.9M a year here, search demand grew +165.7% this quarter, and an estimated 0.8% of orders come back.
- Flapen Score
- 69 / 100Top 1% of 2,472 Baby Products niches · +25 vs the category median of 4469
- Market size
- $1.9M/yr777K searches / yr
- 90-day growth
- +165.7%search demand this quarter
- Competition
- 57%top-5 click share · 10 brands · 597 sellers
Flapen Score
Organic Baby Sunscreen against its category
The dotted line is the Baby Products average. Past it, Organic Baby Sunscreen is stronger. Inside it, weaker.
Market
The Organic Baby Sunscreen market on Amazon at a glance
Shoppers on Amazon United States searched for Organic Baby Sunscreen 777K times last year and spent an estimated $1.9M. The top 5 brands take 89% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 69 out of 100, a Pass.
01 · Demand
An estimated 16.0% of those searches ended in a purchase.
Shoppers searched for this 777K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.0% of those searches ended in a purchase. Searches in the last 90 days moved +165.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.
- Searches, last 12 months
- 777K
- Growth, 90 days vs prior 90
- +165.7%
- Conversion, latest week
- 16.0%
- Market size, estimated
- $1.9Ma year
- Peak month
- June13.6× the quietest month
- Top search term
- thinkbaby sunscreen158K searches a year
02 · Price
A sale here is worth $15.46.
Listings sell for $15.46 on average, from $9.70 to $32.56. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At $15.46 that is $93K to $124K a year per listing.
- Average price
- $15.46inside the $15 to $100 sweet spot
- Price range
- $9.70–$32.56
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $93K–$124K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #46 within Baby Care. It carries 4,414 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #46in Baby Care
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 4,414per listing
- Listings tracked
- 23
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Organic Baby Sunscreen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
597
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
57%
Top 20: 96%
Open market
8%
- Brand 149%
- Brand 218%
- Brand 311%
- Brand 47%
- Brand 54%
- Brand 64%
- Open — no brand owns it (4 brands, 8%)
Demand
Organic Baby Sunscreen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 13.6×
Search terms
Top Organic Baby Sunscreen search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- thinkbaby sunscreen158K/yr
- babyganics sunscreen105K/yr
- think baby sunscreen92K/yr
- badger baby sunscreen73K/yr
- think baby sunscreen 50106K/yr
- thinkbaby sunscreen spf 5048K/yr
- earth mama sunscreen41K/yr
- think baby35K/yr
- thinkbaby23K/yr
- babo baby sunscreen16K/yr
Reviews and returns
What reviews say buyers love and hate about Organic Baby Sunscreen
We read the reviews and the return reasons for every product selling here.
“Allergic reaction”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Organic Baby Sunscreen questions
Answered from the same tracked data.









