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Star Wars Vintage Collection

Fail

The top 5 brands take 100% of clicks, so Star Wars Vintage Collection is a Fail.

Flapen Score
44
44 / 100
Top 13% of 118 Toys niches · +9 vs the category median of 35
Market size
$14K/yr35K searches / yr
90-day growth
+48.9%search demand this quarter
Competition
49%top-5 click share · 2 brands · 10 sellers

Flapen Score

Star Wars Vintage Collection against its category

The dotted line is the Toys average. Past it, Star Wars Vintage Collection is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Star Wars Vintage Collection market on Amazon at a glance

Shoppers on Amazon Singapore searched for Star Wars Vintage Collection 35K times last year and spent an estimated $14K. All 2 brands take every click. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +48.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
+48.9%
Conversion, latest week
0.9%
Market size, estimated
$14Ka year
Top search term
star wars vintage collection29K searches a year

02 · Price

A sale here is worth $46.39.

Listings sell for $46.39 on average, from $10.94 to $218.16. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $46.39 that is $0 to $5K a year per listing.

Average price
$46.39inside the $15 to $100 sweet spot
Price range
$10.94–$218.16
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
0.7%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #573 within Toys. It carries 253 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
100%
Out of stock, average day
4.2%
Average rank
#573in Toys
Average rating
4.69 starsAmazon Singapore average 4.47 stars
Average reviews
253per listing
Listings tracked
19

04 · Newcomers

0 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Star Wars Vintage Collection products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

2 falling

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

49%

Top 20: 100%

Open market

0%

  • Brand 198%
  • Brand 22%
  • Open — no brand owns it (0%)

Demand

Star Wars Vintage Collection search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: May, Jun, Oct · busiest ÷ quietest = 2.9× · 11 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Star Wars Vintage Collection

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “Collectibles”
0.7%of orders come back
“Cool collections”
A buyer, on “Collectibles”100% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

2 topics

NegativePositive

Keep looking

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FAQ

Common Star Wars Vintage Collection questions

Answered from the same tracked data.