Lorcana
FailShoppers spend an estimated $2K a year here, so Lorcana is a Fail.
- Flapen Score
- 44 / 100Top 13% of 118 Toys niches · +9 vs the category median of 3544
- Market size
- $2K/yr40K searches / yr
- 90-day growth
- +133.5%search demand this quarter
- Competition
- 74%top-5 click share · 2 brands · 4 sellers
Flapen Score
Lorcana against its category
The dotted line is the Toys average. Past it, Lorcana is stronger. Inside it, weaker.
Market
The Lorcana market on Amazon at a glance
Shoppers on Amazon Singapore searched for Lorcana 40K times last year and spent an estimated $2K. All 2 brands take every click. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +133.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2K a year.
- Searches, last 12 months
- 40K
- Growth, 90 days vs prior 90
- +133.5%
- Conversion, latest week
- 0.1%
- Market size, estimated
- $2Ka year
- Top search term
- lorcana33K searches a year
02 · Price
A sale here is worth $45.93.
Listings sell for $45.93 on average, from $16.83 to $102.40. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $45.93 that is $0 to $5K a year per listing.
- Average price
- $45.93inside the $15 to $100 sweet spot
- Price range
- $16.83–$102.40
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
8% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 48.2% of listings are out of stock. The average listing ranks #206 within Toys. It carries 212 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 8%
- Prime listings
- 92%
- Out of stock, average day
- 48.2%
- Average rank
- #206in Toys
- Average rating
- 4.60 starsAmazon Singapore average 4.47 stars
- Average reviews
- 212per listing
- Listings tracked
- 12
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Lorcana products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
4
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
0%
- Brand 179%
- Brand 221%
Demand
Lorcana search demand
Weekly searches over the year. Pick a range.
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lorcana questions
Answered from the same tracked data.









