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lorcana

Skip it

A small market ($2K/yr) — this niche doesn't clear our bar today.

Market size 0Growth 96Conversion 1Competition 22Returns 100Price range 93Avg price 95Brand share 0Review moat 89Quality gap 25

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Growth

Incredible+133.5%

90-day search growth — must beat 0% to launch

Avg price

Incredible$45.93

avg listing price — sweet spot $15–$100

Price range

Great$16.83–$102.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great211.75

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad74%

top-5 click share — a locked-up shelf

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$2K

$2K/yr · 40K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Singapore niche tracking, lorcana is a $2K/yr Amazon Singapore market (40K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

lorcana market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$23K–$34K
units × avg price
Conversion rate
0.1%
Avg BSR
#206
Page quality
0%
Prime
92%
Sponsored
8%
Out of stock
48.2%
Avg brand age
51 months
Avg seller age
0 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Ravensburger79%
  • Disney21%

Demand

Weekly Amazon search volume, last 21 weeks — +133.5% search growth over the last 90 days.
3K2KSpike '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Top lorcana products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$18420%$36830%$55340%$737101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Common questions

Is lorcana profitable to sell on Amazon Singapore?
The niche generates $2K/yr across 12 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +133.5%. Flapen's verdict: Skip it (44/100).
How competitive is the lorcana niche?
2 brands and 4 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the lorcana niche?
Listings span $16.83–$102.40; the average listing price is $45.93 (sweet spot $15–$100). The average incumbent carries 212 reviews — the moat a new listing must climb.