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Rubiks Cube

Fail

The top 5 brands take 100% of clicks, so Rubiks Cube is a Fail.

Flapen Score
37
37 / 100
Top 40% of 118 Toys niches · +2 vs the category median of 35
Market size
$5K/yr10K searches / yr
90-day growth
+26.4%search demand this quarter
Competition
74%top-5 click share · 3 brands · 5 sellers

Flapen Score

Rubiks Cube against its category

The dotted line is the Toys average. Past it, Rubiks Cube is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rubiks Cube market on Amazon at a glance

Shoppers on Amazon Singapore searched for Rubiks Cube 10K times last year and spent an estimated $5K. All 3 brands take every click. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +26.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
+26.4%
Conversion, latest week
1.9%
Market size, estimated
$5Ka year
Top search term
rubiks cube6K searches a year

02 · Price

A sale here is worth $24.74.

Listings sell for $24.74 on average, from $7.91 to $93.67. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $24.74 that is $0 to $2K a year per listing.

Average price
$24.74inside the $15 to $100 sweet spot
Price range
$7.91–$93.67
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.4%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

9% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #14 within Toys. It carries 3,169 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
9%
Prime listings
100%
Out of stock, average day
12.2%
Average rank
#14in Toys
Average rating
4.64 starsAmazon Singapore average 4.47 stars
Average reviews
3,169per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
74 months

Products

Top Rubiks Cube products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 216%
  • Brand 35%

Demand

Rubiks Cube search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '25Black Friday '25Holiday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 2.5× · 11 of 12 months tracked

Search terms

Top Rubiks Cube search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rubiks cube6K/yr
  • rubix cube2K/yr
  • rubiks745/yr
  • rubik870/yr

Reviews and returns

What reviews say buyers love and hate about Rubiks Cube

We read the reviews and the return reasons for every product selling here.

25%of negative reviews mention “Magnetic Strength/Adsorption”
0.4%of orders come back
“The cube is not magnetic and doesn't seem to be new, came with scratches already, disappointed”
A buyer, on “Magnetic Strength/Adsorption”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

5 topics

NegativePositive

Keep looking

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FAQ

Common Rubiks Cube questions

Answered from the same tracked data.