Playdoh

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months

29K

Growth, 90 days vs prior 90

+8.5%

Conversion, latest week

1.6%

Market size, estimated

$8Ka year

Top search term

playdoh21K searches a year

Listings sell for $16.42 on average, from $4.60 to $36.11. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $16.42 that is $0 to $2K a year per listing.

Average price

$16.42inside the $15 to $100 sweet spot

Price range

$4.60–$36.11

Amazon Singapore median price

$30.00across 1,590 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.5%of orders · Amazon Singapore median 0.0%

19% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #22 within Toys. It carries 11,491 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

19%

Prime listings

100%

Out of stock, average day

7.1%

Average rank

#22in Toys

Average rating

4.70 starsAmazon Singapore average 4.47 stars

Average reviews

11,491per listing

Listings tracked

27

The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

74 months